Timely Data Integration | Automated Time Analytics
Capture automatic time tracking, project allocations, and team schedules from Timely. Connect to Looker or data warehouses for productivity insights.
Top performer: Brand campaigns at 8.1x ROAS.
Connect Timely to your data warehouse
Improvado connects to Timely's API to extract comprehensive time tracking data including project hours, billable rates, team productivity, and client allocations. The platform automatically pulls data on your schedule - hourly, daily, or custom intervals. No manual exports or CSV downloads required. Your Timely data flows directly into BigQuery, Snowflake, Redshift, or other destinations.
From connection to autonomous action in three steps
Connect
Authenticate Timely via OAuth in under 5 minutes. Improvado normalizes your data across 1,000+ sources automatically.
Ask
Your AI agent queries Timely performance in natural language. Trends, anomalies, cross-channel comparisons — one conversation.
Act
The agent pauses underperformers, adjusts settings, generates executive reports, and monitors anomalies — every action logged.
Extract All Your Marketing Data from Timely
Timely - a time tracking and scheduling platform.
This Improvado integration is available by request only. Unlike our typical API integrations which can be set up by anyone in just a few clicks, this one will need a bit of work on our side (and maybe even on yours). Sometimes we need to play together to achieve the best results for everyone.
Unified time tracking across all platforms
Improvado's Marketing Common Data Model normalizes Timely data alongside 500+ other business platforms. Project hours from Timely combine seamlessly with revenue data from Salesforce and marketing spend from Google Ads. Standard field names and consistent formatting eliminate data silos. Build comprehensive dashboards that connect time investment to business outcomes.
What teams ask their AI agent about Timely
Real prompts from enterprise marketing teams. The agent reads your data, answers in seconds, and takes action when you ask.
Compare project profitability by combining Timely hours with revenue data from CRM systems
Your AI agent analyzes Timely data and delivers actionable insights — automatically, in seconds.
Track team utilization rates across projects using automated Timely data in Tableau
Your AI agent analyzes Timely data and delivers actionable insights — automatically, in seconds.
Generate executive reports showing billable vs non-billable time trends monthly
Your AI agent analyzes Timely data and delivers actionable insights — automatically, in seconds.
Your agent doesn't just read Timely — it acts on it
Read
Pull metrics, dimensions, and trends from Timely — across every account and campaign. Your AI handles the query.
Write
Launch campaigns, pause underperformers, adjust settings. Every action logged and governed.
Monitor
Anomaly alerts, budget pacing watches, weekly auto-reports. Problems caught before they burn budget.
Query, write, and monitor Timely through Claude, ChatGPT, Cursor, or any MCP client. Every action is logged and governed.
| Campaign | Spend | ROAS |
|---|---|---|
| Brand — Exact | $4,200 | 8.1x |
| Non-Brand | $12,800 | 4.7x |
| Retargeting — 30d | $3,100 | 4.2x |
| Competitor | $8,400 | 3.1x |
| DSA — Blog | $2,600 | 2.8x |
Send Timely data anywhere
Load normalized data to your preferred warehouse, BI tool, or cloud storage.
They extract data. Improvado deploys an agent.
Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with Timely as one of 1,000+ integrated sources.
| Feature | Improvado | Supermetrics | Funnel.io | Fivetran |
|---|---|---|---|---|
| Data fields extracted | 200+ | ~90 | ~120 | ~80 |
| Total integrations | 1,000+ | ~150 | ~500 | ~300 |
| Cross-channel normalization (CDM) | ✓ Built-in | ✗ Manual | ● Basic mapping | ✗ Raw only |
| AI Agent access (MCP) | ✓ Read, Write, Monitor | ✗ | ✗ | ✗ |
| Data warehouse destinations | ✓ 16+ warehouses & BI tools | Sheets, Looker, BigQuery | BigQuery, Snowflake, Redshift | ✓ Broad warehouse support |
| Refresh frequency | Every 15 min | Scheduled triggers | Daily / 6hr | Every 15 min (premium) |
| SOC 2 Type II & HIPAA | ✓ | ✗ SOC 2 only | ✓ SOC 2 | ✓ |
| Best for | Teams that want an AI agent, not a pipeline | Small teams, spreadsheets | Mid-market, data teams | Engineering-led ELT pipelines |
Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.
Frequently asked questions
Put an AI agent on your Timely today
Connect in under 5 minutes. Your agent starts reading, acting, and monitoring immediately.