Data sources
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HighLevel

HighLevel + Improvado: Marketing Automation Data

Pull CRM activity, funnel performance, and lead generation metrics from HighLevel. Connect sales pipeline data to Tableau for revenue forecasting.

500+
Data Sources
46K+
Metrics
99.9%
SLA
<5 min
Setup
SOC 2
Type II
Why Improvado

Connect HighLevel CRM and marketing data

Improvado connects to HighLevel APIs to extract lead data, pipeline metrics, funnel performance, and automation statistics automatically. Access contact information, deal stages, campaign results, and conversion tracking without manual exports. Data syncs every 2 hours to keep your analytics current with the latest lead generation and nurturing activities.

HighLevel Improvado
Snowflake BigQuery Redshift Tableau Power BI AI Agent
46K+ metrics 500+ sources No code Auto-refresh
Unified Data

Unified CRM and marketing analytics

Improvado's MCDM standardizes HighLevel data with Salesforce, HubSpot, Pipedrive, and other CRM platforms. Lead scores, deal values, and pipeline stages use consistent formatting across all systems. This normalization enables comprehensive analysis of lead sources, conversion rates, and sales performance without complex data transformation projects.

Your sources
HighLevel + 500 more
Marketing Common Data Model
Same metrics
Same schema
Any destination
Use Cases

What users ask their HighLevel integration

Cross-channel
Track lead journey from HighLevel funnels through CRM to closed deals
4 hrs → 10 min
Budget optimization
Analyze HighLevel automation performance against email and SMS campaign results
6 hrs → 15 min
Executive reporting
Generate agency reports showing client funnel performance and ROI metrics
Manual → auto
AI Agent Access

Go beyond dashboards — give your AI agent direct access to ad data

Improvado MCP connects your ad platform data to Claude, ChatGPT, Cursor, and any MCP-compatible AI tool. Read metrics, launch campaigns, monitor anomalies — all through one protocol.

Explore MCP →
Ideate
Launch
Measure
Analyze
Report
Iterate
📖

Read

Pull ROAS, CPA, search terms, geo data — across every account and campaign type. Your AI agent handles the API calls.

🚀

Write

Launch campaigns, pause underperformers, adjust bids and budgets. Every action logged, governed, and reversible.

Monitor

Set up CPA alerts, budget pacing watches, and weekly auto-reports. Problems caught before they eat your budget.

40K+
Harmonized metrics
250+
Governance rules
500+
Connectors
40h+
Saved weekly
Works with Claude ChatGPT Cursor Gemini Any MCP Client
99.9% SLA
Data warehouse
Managed storage
Cross-channel
Deep granularity
Attribution

Extract data from 500+ data sources

Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.

Load data to any data warehouse

Connect multiple data sources and analyze them as if they were a single database.

Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.

Transform your data without SQL skills

Analyze data in
real-time

You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse

Get analysis-ready data for marketing analytics

Get all your data in one place instantly

SOC 2 Type II

Auditing procedure that ensures secure management of data.

HIPAA

Complies with Health Insurance Portability
and Accountability Act (HIPAA)

Improvado is GDPR compliant.
GDPR

General Data Protection Regulation (GDPR) Certified

Improvado is CCPA compliant.
CCPA

Complies with California Consumer Privacy Act (CCPA)

Centralize all your marketing data in one place

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You can analyze data from 500+ data sources

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G2 Crowd logo
Capterra logo

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.

Ahmet Sergen D
Ahmet Sergen D
Regional Digital Manager
Ahmet Sergen D
Regional Digital Manager

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.

If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.

Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.

Read the case study
G2 Crowd logo
Capterra logo

Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms

They are willing to go the extra mile to attend to your query and help to the best they can.

Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.

They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms

Read the case study

Frequently Asked Questions

What HighLevel data can Improvado extract?
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Improvado extracts contact data, deal pipeline metrics, funnel performance, automation statistics, and campaign results from HighLevel. This includes lead sources, conversion rates, deal values, and communication tracking across your marketing funnels.
Can I track HighLevel funnel performance in my data warehouse?
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Yes, Improvado extracts funnel step completion rates, conversion metrics, and drop-off points from HighLevel. You can analyze funnel performance alongside traffic sources and campaign data for complete conversion analysis.
How does HighLevel data integrate with other CRM platforms?
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Improvado normalizes HighLevel contact and deal data with Salesforce, HubSpot, and other CRMs using standardized field names. Lead scores, pipeline stages, and deal values align across platforms for unified sales reporting.
Can I access HighLevel automation and workflow data?
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Yes, Improvado extracts automation performance metrics including trigger rates, completion percentages, and engagement statistics from HighLevel workflows. This data helps optimize your automated marketing sequences and nurture campaigns.
What HighLevel campaign metrics are available?
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Improvado extracts email campaign performance, SMS delivery rates, call tracking metrics, and form submission data from HighLevel. You get open rates, click rates, response rates, and conversion tracking for all campaign types.
How often does HighLevel data sync to my warehouse?
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Data syncs every 2 hours by default, with options for custom schedules based on your reporting needs. Real-time syncing is available for time-sensitive lead tracking and sales pipeline updates.