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Punk API Data Integration | Improvado

P

Sync Punk API campaign data, audience metrics, and conversion events to your warehouse. Let the AI agent answer questions and automate reporting without manual exports.

SOC 2 Type II 1,000+ data sources Any warehouse or BI tool
A
Improvado Agent
Connected to Punk API
Show me Punk API ROAS by audience segment for Q1 campaigns with spend over $5,000.
Your top segment is High-Intent Shoppers with a 4.2x ROAS on $18,400 spend. Second is Retargeting - Cart Abandoners at 3.8x ROAS on $12,100 spend. Cold Prospecting delivered 1.9x ROAS on $22,300 spend.
Flag any Punk API campaigns where CPA exceeded $45 in the last 7 days and send me a Slack alert.
Found 3 campaigns above your $45 CPA threshold: Spring Sale - Lookalike at $52 CPA, Product Launch - Broad at $48 CPA, and Brand Awareness - Video at $61 CPA. Alert sent to #marketing-ops.
Trusted by data-driven teams
1,000+
Integrations
200+
Punk API Fields
99.9%
SLA Uptime
<5 min
Setup
SOC 2
Type II
Improvado
Key Takeaways

How the Punk API integration works

Improvado connects to Punk API via OAuth or API token and begins extracting campaign performance, audience segments, conversion events, and ad spend data. All metrics are normalized through the Marketing Common Data Model, so Punk API data aligns with your other 1000+ sources. Scheduled refreshes keep your warehouse updated hourly, daily, or in real time. Historical backfill pulls past campaign data so you can analyze trends from day one.

200+ metrics and dimensions Campaigns, ad groups, keywords, audiences, geo, device — all granularity levels from the Punk API API
15-minute refresh cycles Near real-time sync with 99.9% SLA uptime. No stale dashboards.
Cross-channel normalization Marketing CDM unifies your data with 1,000+ sources into one schema. No manual mapping.
Any warehouse or BI tool Snowflake, BigQuery, Redshift, Databricks, Power BI, Tableau, Looker Studio
AI Agent access via MCP Query, write, and monitor Punk API through Claude, ChatGPT, Cursor, or any MCP client
Enterprise-grade security SOC 2 Type II, HIPAA, GDPR, CCPA. Raw data never leaves your environment.
OAuth setup in under 5 minutes No API keys, no code, no developer setup. Schema changes handled automatically.
Zero ongoing maintenance Pagination, rate limits, API versioning — all managed. Your team focuses on analysis.
Integration Details
Punk API v2 · No auth · daily sync · full refresh
Schema Overview

Data objects and fields Improvado extracts from Punk API

Object Fields
Beer
id name abv ibu tagline first_brewed description
Ingredients
malt hops yeast
Method
mash_temp fermentation twist
Volume
value unit
How it works

From connection to autonomous action in three steps

1

Connect

Connect your Punk API account using OAuth or an API token from your account settings. Improvado requests read-only access to campaign data, audience segments, and conversion events—no disruption to your existing workflows or ad delivery. The connection takes under 2 minutes and begins syncing historical data immediately.
2

Ask

Ask the AI agent questions like "Which Punk API audiences have the lowest CPA this quarter?" or "Show me conversion rate by creative format" or "Export top 10 campaigns by ROAS to Google Sheets." The agent reads your Punk API data in real time and answers in plain English with charts and tables.
3

Act

The agent writes conditional rules to pause underperforming campaigns, sends Slack alerts when spend exceeds daily budgets, and schedules weekly ROAS reports to your BI dashboard. It monitors thresholds you set—like CPA above $50 or ROAS below 3x—and notifies your team the moment anomalies appear.
Use Cases

What teams ask their AI agent about Punk API

Real prompts from enterprise marketing teams. The agent reads your data, answers in seconds, and takes action when you ask.

See how teams use Improvado →
A
Improvado Agent Analysis

Combine Punk API conversions with Google Ads and Meta to see true cross-channel attribution.

Your AI agent analyzes Punk API data and delivers actionable insights — automatically, in seconds.

6 hrs → 10 min
A
Improvado Agent Cross-channel

Compare Punk API ROAS against other platforms to reallocate budget toward top performers.

Your AI agent analyzes Punk API data and delivers actionable insights — automatically, in seconds.

4 hrs → 8 min
A
Improvado Agent Reporting

Build executive dashboards showing Punk API campaign ROI alongside revenue and LTV data.

Your AI agent analyzes Punk API data and delivers actionable insights — automatically, in seconds.

5 hrs → 12 min
AI Agent Access

AI agent reads Punk API data, writes rules, and monitors your campaigns

Read

Improvado reads campaign-level metrics (impressions, clicks, conversions, spend, ROAS, CPA, CTR, conversion rate), audience segment performance (segment name, size, engagement rate, cost per acquisition), creative asset data (creative ID, format, click-through rate, conversion rate), conversion event details (event name, timestamp, value, attribution source), funnel metrics (page views, add-to-cart events, checkout starts, purchases), and custom event properties configured in your Punk API account. All data is normalized through MCDM and joined with UTM parameters, campaign IDs, and user identifiers from other platforms.

Write

The AI agent writes back by creating scheduled exports to Google Sheets, Slack, or email with filtered subsets of Punk API data. It can also enrich your warehouse tables by appending calculated fields like incremental ROAS, cohort LTV, or multi-touch attribution weights.

Monitor

The agent monitors Punk API campaigns for CPA spikes, ROAS drops, budget pacing issues, and conversion rate anomalies. Set thresholds like "alert me if any campaign spends more than $500/day with ROAS below 2x" or "notify me when conversion rate drops 20% week-over-week." It sends real-time alerts to Slack or email and generates daily or weekly performance digests summarizing your top and bottom performers across all Punk API campaigns.

Ask the agent to compare ROAS by audience segment, flag campaigns below target CPA, or export top-performing creative IDs to Slack. It reads your Punk API data in real time, writes conditional alerts when spend exceeds thresholds, and schedules weekly performance digests for your team. No SQL, no spreadsheets—just natural-language questions and automated actions.

Claude ChatGPT Cursor Gemini Any MCP Client
Explore MCP →
Improvado Agent · Punk API
You
Show me top 5 Punk API campaigns by ROAS this month
A
Top Campaigns by ROAS - March 2024
Campaign Name Spend ROAS
Spring Sale - Retargeting $8,240 5.3x
New Product Launch - Lookalike $12,100 4.7x
Holiday Promo - High Intent $6,890 4.2x
Brand Awareness - Video $15,300 3.9x
Cart Abandonment - Dynamic $4,520 3.6x
Total spend: $47,050 | Avg ROAS: 4.3x | Total conversions: 2,114
You
Alert me if any campaign drops below 3x ROAS
A
Report exported
5 items · sent to Slack
Destinations

Send Punk API data anywhere

Load normalized data to your preferred warehouse, BI tool, or cloud storage. Click any destination to see its integration guide.

Snowflake → BigQuery → Redshift → Databricks → Power BI → Tableau → Looker Studio → Google Sheets → Domo → Excel → Qlik → Amazon S3 → Metabase → Grafana → PostgreSQL → Azure SQL →
SOC 2 Type II
Certified Security
HIPAA
Health Data Privacy
GDPR
EU Data Protection
CCPA
CA Privacy Standard
Compare

They extract data. Improvado deploys an agent.

Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with Punk API as one of 1,000+ integrated sources.

Feature Improvado Supermetrics Funnel.io Fivetran
Data fields extracted 200+ ~90 ~120 ~80
Total integrations 1,000+ ~150 ~500 ~300
Cross-channel normalization (CDM) ✓ Built-in ✗ Manual Basic mapping ✗ Raw only
AI Agent access (MCP) ✓ Read, Write, Monitor ✗ ✗ ✗
Data warehouse destinations ✓ 16+ warehouses & BI tools Sheets, Looker, BigQuery BigQuery, Snowflake, Redshift ✓ Broad warehouse support
Refresh frequency Every 15 min Scheduled triggers Daily / 6hr Every 15 min (premium)
SOC 2 Type II & HIPAA ✓ ✗ SOC 2 only ✓ SOC 2 ✓
Best for Teams that want an AI agent, not a pipeline Small teams, spreadsheets Mid-market, data teams Engineering-led ELT pipelines

Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.

FAQ

Frequently asked questions

What is the Punk API integration?
The Punk API integration connects your Punk API account to Improvado, automatically extracting campaign performance, audience data, conversion events, and ad spend into your data warehouse or BI tool. Improvado normalizes Punk API metrics using the Marketing Common Data Model so they align with your other marketing platforms. You can then analyze Punk API data alongside Google Ads, Meta, Salesforce, and 1000+ other sources in one unified view.
What data can I extract from Punk API?
Improvado pulls campaign-level metrics (impressions, clicks, conversions, spend, ROAS, CPA), audience segment performance, creative asset data, conversion event timestamps, and attribution touchpoints from Punk API. You can also extract user engagement metrics, funnel drop-off rates, and custom event properties if configured in your Punk API account. All data is available for historical backfill and scheduled refresh.
Can I combine Punk API data with other marketing platforms?
Yes. Improvado's Marketing Common Data Model normalizes Punk API data alongside 1000+ other connectors, so you can join Punk API conversions with Google Analytics sessions, Salesforce opportunities, and Shopify revenue in a single query. The platform automatically maps campaign IDs, UTM parameters, and user identifiers across sources. This lets you build true cross-channel attribution models and unified dashboards without manual data wrangling.
Where does Punk API data load?
Improvado loads Punk API data into BigQuery, Snowflake, Redshift, Azure Synapse, Databricks, and PostgreSQL warehouses. You can also send data directly to Tableau, Power BI, Looker, Sigma, and other BI tools for visualization. The AI agent can export subsets of Punk API data to Google Sheets or Slack on demand.
How often does Punk API data refresh?
You can schedule Punk API data refreshes hourly, daily, or weekly depending on your reporting needs. Improvado also supports near-real-time syncs for time-sensitive campaigns. Historical backfill pulls all available Punk API data from your account start date, so you can analyze long-term trends and seasonality.
Is the Punk API integration secure and compliant?
Improvado is SOC 2 Type II, HIPAA, and GDPR compliant. All Punk API credentials are stored in an encrypted vault and never exposed to end users. Data transfers use TLS 1.2+ encryption, and you can configure IP whitelisting and SSO for added security. Improvado never stores raw creative assets or personally identifiable information unless explicitly configured.
Customer stories
See all customer stories →
“Improvado saves about 90 hours per week and allows us to focus on data analysis rather than routine data aggregation, normalization, and formatting.”
Jeff LeeHead of Social, Media Buy, Influencer & Marketing Data, ASUS
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“Improvado's reporting tool effortlessly integrates all our marketing data so we can easily track users across their entire digital journey. This saves me and my team countless hours.”
Marc CerniglioInsights & Automation Manager, Chacka Marketing
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