AdRoll is a retargeting and prospecting platform for advertisers.
Publishes cross-channel ad campaigns to over 500 ad exchanges, including Facebook, Twitter, Instagram, and Google.
Has proprietary real-time bidding algorithm, so you don’t overpay for ad space or placement.
Offers prospecting tool so you can find and market to new audiences who match your current ones.
Allows for automation and high data portability.
Uniquely positioned as the global leader in agile marketing technology solutions, the only Facebook Marketing Partner with native API solutions for ads, Kenshoo enables you to automate the creation, management and optimization of targeted social marketing campaigns and discover your highest value customers and prospects.
Be advised that Improvado operates with Kenshoo CSV reports. Don't forget to choose a CSV File Format option at your Kenshoo account as follows:
Connecting Google Analytics to Improvado is simple and straightforward:
That’s it! Google Analytics is now connected and your data will flow into your visualization tool!