Updated on
Mar 12, 2026
AI Dashboards supports 9 widget types, each designed for different data visualization needs.
Displays a single metric value with optional sparkline chart and period-over-period comparison.
For ratio metrics like ROAS, CTR, or CPC, use Formula aggregation mode. Instead of summing individual row-level ratios (which produces incorrect results), Formula mode evaluates the expression from its component parts. Example: ROAS configured as revenue / spend calculates SUM(revenue) / SUM(spend) = correct ROAS.
Shows a mini time-series chart below the KPI value. Supports custom sparkline aggregation independent from the main value. Color can be fixed or vary by metric.
Enable period-over-period comparison to show how the metric changed. Automatically calculates the previous period of equal length. Shows absolute and percentage change with green/red color coding.
Displays data in rows and columns with automatic totals, sorting, and rich formatting.
Per-metric aggregation methods: Sum, Average, Weighted Average, Min, Max, Count, % of Total, Formula, None.
Each cell value displayed as percentage of the column total. Total row shows 100%. Useful for proportional distribution analysis.
Supports bar, line, area, and composed visualizations for time-series and categorical data.
In composed mode, each metric can have its own visualization type — set one metric as bars, another as a line overlay. Example: Show spend as bars with a ROAS line overlay.
Control visibility: Auto, All, Hover, Ends, Min/Max, Every 2nd/3rd/5th, Sparse. Background styles: none, halo, pill. Sizes: small, medium, large.
Per-metric stacking configuration with global defaults. Dimension breakdowns create separate series per dimension value.
Proportional breakdown visualization. Supports multiple metric columns, color customization, labels, legend, and series limit with "Others" aggregation.
Stage-based visualization. Each numeric column represents a funnel stage. Optional dimension breakdown with required 'Total' row via UNION ALL.
Static text box for labels, notes, annotations, and dashboard instructions.
Matrix visualization showing metric intensity across two dimensions with color-coded cells.
Click any cell to filter other widgets by that cell's dimension values. Filter chips appear in the Active Interaction Bar.
Card grid displaying ad creative assets (images/videos) with performance metrics.
Field mapping for image/video/title/subtitle columns. Search bar, sort by any metric, pagination, performance tier badges, lightbox for full-size view, detail side panel with all metrics.
Embed custom HTML or React code for bespoke visualizations. Last-resort option when standard widgets can't achieve the desired result.
Pre-built example templates are available from the properties panel.
Improvado team is always happy to help with any other questions you might have! Send us an email.
Contact your Customer Success Manager or raise a request in Improvado Service Desk.