Documentation

Improvado MCP connects your AI agent to your marketing data platform through one secure interface. Using the MCP, your agent gets access to 500+ data source connectors, 46,000+ unified metrics, and 84 tools — without any engineering or platform-by-platform integration.

MCP uses OAuth authentication with your existing Improvado credentials. No separate API keys needed.

Setup guide

Follow our setup guide to connect Improvado MCP to your AI agent. Both methods take under five minutes.

Prerequisites

Before you start, make sure you have access to your Improvado account. MCP uses OAuth — no separate API key is needed.

MCP endpoint: ```https://report.improvado.io/experimental/agent/api/mcp-customer/v1/invoke```

Method 1: Claude Desktop App

Best for individual use.

1. In Claude Desktop, navigate to Customize, then Connectors, and click Add custom connector.
2. Paste the MCP endpoint URL and click Connect. The OAuth flow starts automatically.
3. Follow the OAuth prompts with your Improvado credentials. The connector appears in your active list once authorized.

Method 2: Claude Code / Config File

Best for teams and programmatic access.

Option A: Add via CLI

Run this command in your terminal:

```claude mcp add --transport http improvado https://report.improvado.io/experimental/agent/api/mcp-customer/v1/invoke/ ```

Option B: Add to .mcp.json

{
   "improvado": {
    "type": "http",
    "url": "https://report.improvado.io/experimental/agent/api/mcp-customer/v1/invoke/"
  }
}

On first use, authorize with your Improvado account. All subsequent calls are automatic.

What Your Team Can Do