Connect Roku (ex. DataXu) to GoodData for Unbiased Marketing Insights

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What is Roku (ex. DataXu)?

Roku (ex. DataXu) is a powerful marketing platform designed to help large enterprises optimize their advertising efforts across multiple channels. By leveraging advanced data analytics and machine learning, it enables companies to make data-driven decisions, maximize ROI, and improve their overall marketing performance. With Roku (ex. DataXu), businesses can gain valuable insights and make smarter investments in their advertising campaigns.

What is GoodData?

GoodData is a leading business intelligence and data visualization platform that allows enterprises to gain actionable insights from their data. With its user-friendly interface and powerful analytics capabilities, GoodData enables businesses to make smarter decisions, improve efficiency, and drive growth. By leveraging GoodData's advanced features, companies can create customized dashboards and reports that help them uncover hidden opportunities and make more informed decisions.

Connecting Roku (ex. DataXu) to GoodData

Connecting Roku (ex. DataXu) to GoodData can be achieved through several methods, which include:

  • Using a custom API integration to extract data from Roku (ex. DataXu) and load it into GoodData.
  • Utilizing a third-party data connector to streamline the process of data extraction and load.
  • Exporting raw data from Roku (ex. DataXu) in a compatible format (e.g., CSV) and manually importing it into GoodData for further analysis.
  • Developing a custom solution to sync data between Roku (ex. DataXu) and GoodData, keeping both platforms up-to-date with the latest information.
  • Working with a data integration platform like Improvado that simplifies the process of connecting your marketing data sources to BI and visualization tools like GoodData.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Roku (ex. DataXu) to GoodData with Improvado

Improvado is the best solution for connecting Roku (ex. DataXu) to GoodData, as it offers a seamless and efficient way to integrate your marketing data. With Improvado, you can easily extract data from Roku (ex. DataXu) and load it into GoodData without any manual intervention. The platform takes care of data extraction, transformation, and normalization, ensuring that your data is ready for analysis.

Improvado's extensive library of metrics and dimensions ensures that you have all the necessary information to make informed decisions. The platform is highly customizable, allowing you to select only the data points that are relevant to your business needs. Moreover, Improvado's scalability ensures that it can handle large volumes of data, making it perfect for enterprise-level organizations.

Furthermore, Improvado's excellent customer support ensures that your data integration process is smooth and hassle-free. The platform is designed to centralize your marketing and sales data, providing you with a single source of truth for all your analytics needs.

Summary of connection Roku (ex. DataXu) to GoodData

In summary, connecting Roku (ex. DataXu) to GoodData can be achieved through various methods, but using Improvado is the most efficient and effective solution. Improvado offers scalability, customization, high-quality customer support, and the ability to process large volumes of data. By centralizing your marketing and sales data, Improvado allows you to make smarter decisions and uncover new opportunities for growth. To learn more about how Improvado can help you connect Roku (ex. DataXu) to GoodData, book a call with one of our experts today.

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Track budget pacing. Our weekly ad spend is $2K per campaign. Show all campaigns that overspent or underspent this week.
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Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
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