Connect Microsoft Ads (ex. Bing Ads) to MS Excel to Streamline Marketing Analytics

Improvado: your copilot for all marketing data ops.

Book a call

What is Microsoft Ads (ex. Bing Ads)?

Microsoft Ads (ex. Bing Ads) is a powerful advertising platform that allows large enterprises to create, manage, and optimize their digital marketing campaigns. By utilizing Microsoft Ads, companies can reach a wider audience, drive more traffic to their websites, and ultimately increase their revenue. Some of the key benefits of using Microsoft Ads for enterprises include advanced targeting options, a diverse range of ad formats, and access to a vast network of potential customers.

What is MS Excel?

MS Excel is a widely-used spreadsheet application that offers advanced data analysis and visualization tools for businesses of all sizes. Large enterprises benefit from using MS Excel due to its powerful data manipulation capabilities, which can help decision-makers uncover valuable insights and make data-driven decisions. Some of the key features of MS Excel for enterprises include data organization, charting and graphing, and built-in formulas and functions that enable users to analyze vast amounts of data quickly and efficiently.

Connecting Microsoft Ads (ex. Bing Ads) to MS Excel

There are several ways to connect Microsoft Ads (ex. Bing Ads) to MS Excel:

  • Manually export your Microsoft Ads data as a CSV file and then import it into MS Excel for further analysis.
  • Utilize the Microsoft Ads API to extract data and then load it into MS Excel using a custom script.
  • Use a third-party tool or add-in, such as the Microsoft Ads (ex. Bing Ads) Connector for Excel, to directly import and sync your Microsoft Ads data with MS Excel.
  • Take advantage of the built-in Microsoft Ads (ex. Bing Ads) integration with Power BI, which can then be connected to MS Excel using Power Query.
  • Choose an advanced marketing analytics platform like Improvado, which not only extracts and loads data from Microsoft Ads (ex. Bing Ads) to MS Excel but also offers additional features such as data transformation and normalization, and data visualization. Learn more about Improvado's data extraction and load capabilities.

Request a quote, and we'll
follow up with you shortly

We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
Free onboarding
Free marketing stack analysis

Connecting Microsoft Ads (ex. Bing Ads) to MS Excel with Improvado

Improvado is the best solution for connecting Microsoft Ads (ex. Bing Ads) to MS Excel because it simplifies the entire process by automating data extraction, transformation, and normalization. With Improvado, large enterprises can easily integrate their Microsoft Ads data with MS Excel, allowing them to visualize and analyze their marketing data without any manual intervention.

By using Improvado, marketing and analytics decision-makers can access a comprehensive list of metrics and dimensions from Microsoft Ads (ex. Bing Ads) for their reporting needs. Find out more about the available metrics and dimensions.

Improvado's platform is designed to handle large volumes of data, ensuring that even the most complex marketing campaigns can be effectively analyzed and managed. Additionally, Improvado offers customization options, allowing businesses to tailor their data visualizations and reports to meet their specific needs.

Summary of connection Microsoft Ads (ex. Bing Ads) to MS Excel

In summary, connecting Microsoft Ads (ex. Bing Ads) to MS Excel is a crucial step for large enterprises looking to gain valuable insights from their marketing data. By utilizing an advanced marketing analytics platform like Improvado, businesses can streamline the entire process and benefit from a range of features, including scalability, customization, high-quality customer support, and the ability to process large volumes of data. Furthermore, Improvado's platform can centralize marketing and sales data, making it easier for decision-makers to access the information they need to make data-driven decisions. Book a call with an Improvado expert to discover how the platform can help your enterprise connect Microsoft Ads (ex. Bing Ads) to MS Excel and unlock the full potential of your marketing data.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

Do more with
Bing Ads (Microsoft Advertising)

Do more with
MS Excel

Take your marketing reporting to new heights