Connect Microsoft Ads (ex. Bing Ads) to with Zero API Maintenance

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What is Microsoft Ads (ex. Bing Ads)?

Microsoft Ads (ex. Bing Ads) is a powerful advertising platform that allows enterprises to reach a vast audience across the Bing, Yahoo, and AOL networks. By leveraging Microsoft Ads, companies can create highly targeted campaigns, optimize ad spend, and gain valuable insights into customer behavior. This advertising solution helps large enterprises increase brand awareness, drive website traffic, and generate leads, ultimately resulting in increased revenue and growth.

What is is an innovative cloud-based data visualization platform that enables large enterprises to create interactive and customizable dashboards for powerful data analysis. By connecting various data sources, allows businesses to transform raw data into actionable insights, helping them to make more informed decisions. With its user-friendly interface, powerful analytics capabilities, and seamless integration with other BI tools, is a valuable asset for companies seeking to gain a competitive edge through data-driven decision making.

Connecting Microsoft Ads (ex. Bing Ads) to

Connecting Microsoft Ads (ex. Bing Ads) to can be done through the following steps:

  • First, create an account on and log in to the platform.
  • Next, navigate to the data sources section and search for Microsoft Ads (ex. Bing Ads).
  • Connect your Microsoft Ads (ex. Bing Ads) account by providing the required API credentials, including your Client ID, Client Secret, and Developer Token.
  • Once your Microsoft Ads (ex. Bing Ads) account is connected, you can select the specific data and metrics you want to import and analyze in
  • Create a new dashboard in and add the desired charts and visualizations using the imported data from your Microsoft Ads (ex. Bing Ads) account.
  • Customize the dashboard's appearance and functionality to meet your unique business needs and objectives.
  • Ensure that your Microsoft Ads (ex. Bing Ads) data is regularly updated within by scheduling automatic data refreshes.
  • Consider using a powerful data connector like Improvado to streamline the process of connecting Microsoft Ads (ex. Bing Ads) to, offering additional benefits such as data transformation and normalization.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
Free onboarding
Free marketing stack analysis

Connecting Microsoft Ads (ex. Bing Ads) to with Improvado

Improvado is the ideal solution for connecting Microsoft Ads (ex. Bing Ads) to, providing numerous advantages over other data connectors. By leveraging Improvado's platform, enterprises can automate the data extraction and load process, ensuring that their dashboards are always up-to-date with the latest information. Additionally, Improvado offers a comprehensive data dictionary, which includes all available metrics and dimensions that can be extracted from Microsoft Ads (ex. Bing Ads), allowing for more in-depth analysis and reporting capabilities.

Furthermore, Improvado's platform is built to handle large volumes of data, making it an ideal choice for large enterprises with extensive marketing and sales data. With Improvado's customizable data transformations, businesses can easily normalize and clean their data, ensuring that it is ready for analysis within Moreover, Improvado's dedicated customer support team ensures that any issues or questions are promptly addressed, providing a seamless experience for users.

Summary of connection Microsoft Ads (ex. Bing Ads) to

In summary, connecting Microsoft Ads (ex. Bing Ads) to can provide valuable insights and data-driven decision-making capabilities for large enterprises. By utilizing Improvado as a data connector, businesses can benefit from increased scalability, customization, high-quality customer support, the ability to process large volumes of data, and centralization of marketing and sales data. To learn more about how Improvado can enhance your Microsoft Ads (ex. Bing Ads) and integration, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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