Connect LiveIntent to Metabase Automatically

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What is LiveIntent?

LiveIntent is a powerful marketing platform that enables enterprise companies to target and engage their audience with personalized email campaigns, driving more effective customer acquisition and retention. By leveraging real-time data, machine learning, and predictive analytics, LiveIntent helps businesses make data-driven decisions and optimize their marketing efforts.

What is Metabase?

Metabase is an open-source business intelligence (BI) tool that allows enterprise companies to easily visualize and analyze their data. With its user-friendly interface and powerful query builder, Metabase empowers teams to create insightful dashboards, reports, and charts, driving data-driven decision-making and strategic planning.

Connecting LiveIntent to Metabase

There are several ways to connect LiveIntent to Metabase for data visualization and analysis:

  • Manually export data from LiveIntent as CSV files and then import them into Metabase as a new data source.
  • Use a third-party data connector or ETL tool that supports both LiveIntent and Metabase.
  • Develop a custom integration using the APIs provided by both LiveIntent and Metabase.
  • Utilize Improvado, an advanced marketing analytics platform that simplifies the process of connecting LiveIntent to Metabase, handles the complete data pipeline - from data extraction and transformation to data visualization.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
Free onboarding
Free marketing stack analysis

Connecting LiveIntent to Metabase with Improvado

Improvado is the best solution for connecting LiveIntent to Metabase because it offers several advantages over other methods:

  • It eliminates the need for manual data export and import, saving time and reducing the risk of errors.
  • Improvado automatically extracts, transforms, and normalizes the data, ensuring consistent and accurate reporting.
  • With Improvado, you can easily extract a wide range of metrics and dimensions from LiveIntent, providing a comprehensive view of your marketing efforts and performance.
  • Improvado's platform is designed to handle large volumes of data, making it a scalable solution for enterprise companies.
  • The platform is fully customizable, allowing you to tailor it to your unique business needs and requirements.

Summary of connection LiveIntent to Metabase

In summary, connecting LiveIntent to Metabase is an essential step for enterprise companies looking to gain valuable insights and drive data-driven decision-making. While there are several ways to connect the two platforms, Improvado stands out as the best solution due to its scalability, customization options, high quality of customer support, ability to process large volumes of data, and the capability to centralize marketing and sales data. To learn more about how Improvado can help you integrate LiveIntent with Metabase and unlock the full potential of your marketing data, book a call with an Improvado expert today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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