Connect Google Trends to Qlik Without SQL

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What is Google Trends?

Google Trends is a powerful tool for analyzing search data, allowing large enterprises to gain insights into the popularity of search queries over time. By leveraging Google Trends, businesses can identify market trends, monitor brand health, and optimize their content strategy. This valuable data can help enterprises stay ahead of the curve and make more informed marketing decisions.

What is Qlik?

Qlik is a leading data visualization and business intelligence (BI) platform that enables enterprises to explore and analyze data from multiple sources. With Qlik, organizations can create custom dashboards and visualizations to track key performance indicators (KPIs) and make data-driven decisions. Qlik's powerful analytics engine helps large enterprises uncover hidden insights and trends, driving better business outcomes.

Connecting Google Trends to Qlik

Connecting Google Trends to Qlik can be done through various methods, including:

  • Using built-in connectors available in Qlik to import data from Google Trends directly
  • Utilizing third-party tools or APIs to extract and load data from Google Trends into Qlik
  • Manually exporting data from Google Trends and importing it into Qlik as a data source
  • Writing custom scripts or code to extract, transform, and load (ETL) data from Google Trends into Qlik
  • Choosing a dedicated data connector like Improvado, which simplifies the process by handling data extraction, transformation, and loading automatically

By using Improvado, enterprises can benefit from a seamless and efficient process to extract and load data from Google Trends to Qlik. This eliminates the need for manual data extraction, reduces the risk of errors, and saves time and resources.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Google Trends to Qlik with Improvado

Improvado is the best solution for connecting Google Trends to Qlik due to its wide range of capabilities and benefits. With Improvado, businesses can automatically extract a comprehensive list of metrics and dimensions from Google Trends, ensuring that all relevant data is available for analysis in Qlik.

Furthermore, Improvado offers a highly customizable and scalable solution, allowing enterprises to tailor their data pipeline to their specific needs. Its ability to process large volumes of data and centralize marketing and sales data makes it an ideal choice for large enterprises.

In addition to its technical capabilities, Improvado offers high-quality customer support to ensure smooth and successful integration with Qlik. This level of support is invaluable for enterprises that require a reliable and efficient solution for connecting their marketing data sources to their BI and visualization tools.

Summary of connection Google Trends to Qlik

In summary, connecting Google Trends to Qlik is a crucial step for large enterprises looking to gain valuable insights from their search data. By choosing Improvado as their data connector, businesses can benefit from a scalable, customizable, and efficient solution that simplifies the process of data extraction, transformation, and loading.

Improvado's ability to process large volumes of data and centralize marketing and sales data makes it the ideal choice for enterprises seeking a reliable and effective way to visualize Google Trends data in Qlik. With the support of Improvado's high-quality customer service, businesses can confidently integrate Google Trends with Qlik and make more informed decisions based on their data analysis.

To learn more about how Improvado can help your enterprise connect Google Trends to Qlik, book a call with an expert today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
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Activision relies fully on Improvado for its marketing dashboard.

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