Connect Amobee to MS Excel for Unbiased Marketing Insights

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What is Amobee?

Amobee is a leading marketing technology platform that helps enterprise companies manage and optimize their marketing campaigns across multiple channels. By providing a unified, data-driven solution, Amobee empowers organizations to make informed decisions and improve the efficiency of their marketing efforts. With its advanced advertising tools and reporting capabilities, businesses can gain valuable insights into their audience's behavior, track campaign performance, and optimize marketing strategies for maximum ROI.

What is MS Excel?

MS Excel is a widely-used spreadsheet application that enables enterprises to analyze, organize, and visualize data. With its powerful calculation and data manipulation capabilities, MS Excel is an essential tool for businesses looking to manage large volumes of data, perform in-depth analyses, and generate actionable insights. As part of the Microsoft Office suite, MS Excel also integrates seamlessly with other applications, making it a versatile solution for data management, reporting, and collaboration.

Connecting Amobee to MS Excel

Connecting Amobee to MS Excel can be achieved through various methods, including:

  • Exporting data from Amobee as a CSV file and then importing it into MS Excel, allowing you to work with your marketing data in a familiar environment.
  • Using Amobee's API to pull data directly from the platform and into MS Excel. This method typically requires programming knowledge and can be time-consuming to set up and maintain.
  • Utilizing third-party data connectors or add-ins specifically designed for linking Amobee to MS Excel. These solutions often come with pre-built templates and functions that simplify the data integration process.
  • Employing a marketing analytics platform like Improvado that specializes in data extraction and load. With Improvado, you can automate the process of connecting Amobee to MS Excel and gain access to powerful data transformation and visualization tools, making it easier to analyze and act upon your marketing data.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
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Senior Media Analyst
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Connecting Amobee to MS Excel with Improvado

Improvado is the best solution for connecting Amobee to MS Excel, thanks to its advanced data extraction, transformation, and visualization capabilities. The platform offers seamless integration with both Amobee and MS Excel, enabling you to easily import and analyze marketing data without any programming knowledge.

With Improvado, you can automatically extract a wide range of metrics and dimensions from your Amobee data, ensuring that you have access to the most relevant information for your analysis. Additionally, Improvado's intuitive data transformation tools make it easy to clean, normalize, and aggregate data, so you can create custom dashboards and reports that cater to your specific needs.

Moreover, Improvado's platform is designed to handle large volumes of data, ensuring that your enterprise can scale its marketing analytics efforts without any limitations. The platform also offers exceptional customer support, ensuring that you have access to expert guidance whenever you need it.

Summary of connection Amobee to MS Excel

In summary, connecting Amobee to MS Excel is an essential step for enterprise companies looking to gain valuable insights from their marketing data. By leveraging Improvado, businesses can easily automate the process of importing Amobee data into MS Excel, while also benefiting from powerful data transformation and visualization tools.

With Improvado, you get a solution that is scalable, customizable, and capable of processing large volumes of data. Furthermore, the platform enables you to centralize your marketing and sales data, making it easier to analyze and act upon the insights you derive. To experience these benefits firsthand, book a call with one of Improvado's experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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