EyeReturn Data Integration | Connect Retargeting Analytics
Connect EyeReturn and let AI agents query retargeting metrics, programmatic performance, and audience data alongside 1,000+ other sources.
Key Takeaways Connect EyeReturn integration in minutes
Improvado connects to EyeReturn's API to extract retargeting campaign data, programmatic performance metrics, and audience analytics automatically. The integration captures data from display retargeting, video campaigns, and cross-device audience targeting. Data refreshes every hour, keeping your retargeting analysis current. Your EyeReturn campaign data appears in your destination platform within 15 minutes of setup.
Unified retargeting data across platforms
Improvado's Marketing Common Data Model standardizes EyeReturn metrics with other retargeting and programmatic platforms. Retargeting performance data combines with Google Display, Facebook retargeting, and other audience platforms for complete analysis. Cross-platform audience optimization becomes straightforward when all retargeting data shares common metrics. Marketing teams can finally measure audience performance across the entire programmatic ecosystem.
Data objects and fields Improvado extracts from EyeReturn
| Object | Fields |
|---|---|
| Campaign | spend impressions clicks conversions CTR status budget |
| Creative | impressions clicks CTR video_completions engagement_rate |
| Placement | impressions clicks spend viewable_impressions viewability_rate |
| Ad | format impressions clicks spend interaction_rate |
From connection to autonomous action in three steps
Connect
Connect your EyeReturn account via API key authentication. Agent pulls campaign performance, creative metrics, and audience segment data in real time.
Ask
Ask questions like 'Which creative formats drive the highest engagement?' or 'Show me campaigns with declining CTR week-over-week.'
Act
Agent pauses underperforming campaigns, adjusts bid strategies, reallocates budgets across placements, and updates audience targeting rules directly in EyeReturn.
What teams ask their AI agent about EyeReturn
Real prompts from enterprise marketing teams. The agent reads your data, answers in seconds, and takes action when you ask.
Analyze retargeting performance across EyeReturn, Google Display, and Facebook audience campaigns
Your AI agent analyzes EyeReturn data and delivers actionable insights — automatically, in seconds.
Optimize audience targeting budgets using unified cost-per-conversion data from all platforms
Your AI agent analyzes EyeReturn data and delivers actionable insights — automatically, in seconds.
Report programmatic ROI and audience insights to executives in automated dashboards
Your AI agent analyzes EyeReturn data and delivers actionable insights — automatically, in seconds.
Your agent doesn't just read EyeReturn — it optimizes retargeting budgets
Read
Agent reads campaign performance metrics, impression delivery, click-through rates, conversion data, creative performance by format, audience segment engagement, and placement-level analytics from your EyeReturn account.
Write
Agent pauses or activates campaigns, adjusts daily and total budgets, modifies bid amounts, updates audience targeting parameters, and shifts spend allocation across creative formats and placements.
Monitor
Agent monitors CTR thresholds, impression pacing against goals, cost-per-action benchmarks, creative fatigue indicators, and audience segment performance trends to trigger automatic optimizations.
AI agents query display retargeting data, video campaign metrics, and cross-device audience targeting performance. They calculate unified cost-per-conversion across EyeReturn and other platforms, identify audience overlap between retargeting and prospecting campaigns, and recommend budget shifts based on programmatic ROI.
| Campaign | Impressions | CTR |
|---|---|---|
| Dynamic Retargeting Q1 | 4.2M | +3.8% |
| Lookalike Expansion | 3.8M | +2.9% |
| Geo Conquest Northeast | 4.1M | +2.3% |
| Product Feed Display | 3.6M | +1.9% |
| Seasonal Promo Banner | 2.6M | +1.7% |
Send EyeReturn data anywhere
Load normalized data to your preferred warehouse, BI tool, or cloud storage. Click any destination to see its integration guide.
They extract data. Improvado deploys an agent.
Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with EyeReturn as one of 1,000+ integrated sources.
| Feature | Improvado | Supermetrics | Funnel.io | Fivetran |
|---|---|---|---|---|
| Data fields extracted | 200+ | ~90 | ~120 | ~80 |
| Total integrations | 1,000+ | ~150 | ~500 | ~300 |
| Cross-channel normalization (CDM) | ✓ Built-in | ✗ Manual | ● Basic mapping | ✗ Raw only |
| AI Agent access (MCP) | ✓ Read, Write, Monitor | ✗ | ✗ | ✗ |
| Data warehouse destinations | ✓ 16+ warehouses & BI tools | Sheets, Looker, BigQuery | BigQuery, Snowflake, Redshift | ✓ Broad warehouse support |
| Refresh frequency | Every 15 min | Scheduled triggers | Daily / 6hr | Every 15 min (premium) |
| SOC 2 Type II & HIPAA | ✓ | ✗ SOC 2 only | ✓ SOC 2 | ✓ |
| Best for | Teams that want an AI agent, not a pipeline | Small teams, spreadsheets | Mid-market, data teams | Engineering-led ELT pipelines |
Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.
Frequently asked questions
What EyeReturn data can Improvado extract?
Does this include audience segment performance data?
Can I combine EyeReturn data with other retargeting platforms?
How far back does EyeReturn historical data go?
Which warehouses work with EyeReturn data?
What API permissions do I need from EyeReturn?
"Improvado saves about 90 hours per week and allows us to focus on data analysis."
"Improvado's reporting tool effortlessly integrates all our marketing data so we can easily track users across their entire digital journey. This saves me and my team countless hours."
Put an AI agent on your EyeReturn today
Connect in under 5 minutes. Your agent starts reading, acting, and monitoring immediately.