Facebook Pages
Description
Facebook Pages is a platform where people can connect with brands, businesses, and organizations. It's a place to build real connections and real relationships with customers.
Setup guide
Follow our setup guide to connect Facebook Pages to Improvado.
- Click the Connections in the left navigation bar.
Categories on the Data sources page group all available platforms. Use a search to find the required one. - Click on the Facebook Pages tile.
- Authorize your Facebook account via OAuth. Before authorization, please, make sure that you are signed in to the account you want to extract data from.
- Grant Improvado access to your name and profile picture and your permission to:
| Permission | Additional information |
|---|---|
| Manage | Ads for ad accounts that you have access to |
| Your business | |
| Access | Your Facebook ads and related stats |
| Create and manage | Ads for your Page |
| Read | Content posted on the Page |
| User content on your Page | |
| Show | List of the Pages you manage |
Note. Grant every permission the consent screen asks for at the access level you picked — unticking one there can break the connection. Choosing a narrower access level in Improvado is the supported way to grant less.
Access level. The connect form asks you to choose one. Read Only is the default and covers every report Improvado extracts. Read & Write additionally allows lead ads, ad previews and video insights, and is only worth granting if you need it. Custom lets you pick individual scopes. An authorization keeps the access it was granted with, so widening it later means reconnecting.
- After the connection process is completed successfully, the Facebook Pages connection will appear in your Connected sources list.
- When the connection status is Active, and the account status column shows a number of accounts, you can move on to data extraction.
- To extract data from the connected sources, check the instruction on how to set up data extraction.
Schema information
The schema information shows all report types you can use to extract data from Facebook Pages.
Limits
Meta deletes Live videos after 30 days
Since February 2025 Meta removes Facebook Live videos 30 days after publication. Once a video is gone from Meta it cannot be returned by the API, so no connector can fetch it and no re-extraction will bring it back.
What that means for your data depends on how the report type stores its rows, and the two behave very differently:
- Snapshot report types replace their contents on every run. They describe what exists in Meta right now, so a Live video disappears from them the moment Meta deletes it — including from the historical rows you already had.
- Incremental report types append to what is already stored. Rows extracted while the video still existed stay in your warehouse after Meta removes it.
On Facebook Pages that pair is Post Insights Lifetime, which is a snapshot, and Post Insights Lifetime Incremental, which is not. Their in-product descriptions do not spell the difference out, so it is worth stating plainly: if Live video history matters to your reporting, extract it with the incremental report, and run the extraction often enough to catch each video inside its 30-day window. Relying on the snapshot report for Live history will quietly lose it.
The same asymmetry applies to any content deleted on the Meta side, not only Live videos — a deleted post leaves a snapshot report and stays in an incremental one.
Release notes
You can find information about the latest API changes in the official Release notes.
Troubleshooting
Having trouble with your setup? Find solutions to common issues →
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