Connect Amobee to Metabase for Unbiased Marketing Insights

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What is Amobee?

Amobee is a leading advertising technology platform that empowers large enterprises to effectively plan, buy, and optimize digital advertising campaigns across various channels. By providing real-time, actionable insights, Amobee enables enterprises to make data-driven decisions, improve their ad performance, and maximize ROI. With a robust suite of tools and features, Amobee helps businesses manage their cross-channel campaigns, gain a comprehensive view of their target audience, and drive better results.

What is Metabase?

Metabase is a powerful open-source business intelligence (BI) and data visualization tool designed for large enterprises. It allows users to explore, analyze, and visualize their data without the need for extensive technical knowledge or coding skills. With its user-friendly interface, Metabase enables decision-makers to create custom dashboards, perform ad-hoc queries, and generate insightful reports, helping them make data-driven decisions. The platform supports a wide range of data sources and offers a robust set of visualization options, making it an ideal choice for organizations looking to derive value from their data.

Connecting Amobee to Metabase

Connecting Amobee to Metabase can be achieved in several ways, including:

  • Using Amobee's API: Access Amobee's API to extract data and import it into Metabase. This method requires technical knowledge and understanding of API documentation.
  • Building a custom integration: Develop a custom data connector to directly sync data between Amobee and Metabase. This option requires coding skills and ongoing maintenance.
  • Utilizing third-party ETL tools: Employ a third-party ETL (Extract, Transform, Load) tool to automate data extraction, transformation, and loading between Amobee and Metabase. This may involve additional costs and complexities.
  • Choosing Improvado: Opt for Improvado's data extraction and load solution, which simplifies the process of connecting Amobee to Metabase, saving time and resources while ensuring data accuracy.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
Free onboarding
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Connecting Amobee to Metabase with Improvado

Improvado is the ideal solution for connecting Amobee to Metabase, offering several benefits:

  • Seamless integration: Improvado connects Amobee to Metabase with minimal setup and configuration, allowing users to access their data quickly and efficiently.
  • Automated data extraction: Improvado automatically extracts relevant metrics and dimensions from Amobee, ensuring data accuracy and reducing manual work.
  • Centralized data management: Improvado consolidates data from multiple marketing and sales platforms, providing a unified view of performance across all channels.
  • Scalable and customizable: Improvado's platform is built to handle large volumes of data and can be customized to meet unique enterprise needs.
  • High-quality support: Improvado offers dedicated customer support to ensure a smooth integration process and ongoing assistance.

Summary of connection Amobee to Metabase

In conclusion, connecting Amobee to Metabase can be achieved through various methods, but Improvado stands out as the best solution. With its seamless integration, automated data extraction, centralized data management, and scalability, Improvado simplifies the process and ensures data accuracy. Furthermore, Improvado's high-quality customer support and ability to handle large volumes of data make it the ideal choice for large enterprises looking to visualize and analyze their Amobee data in Metabase. To learn more about the benefits of using Improvado to connect Amobee and Metabase, book a call with an expert today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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