Connect Google My Business to Looker Studio Automatically

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What is Google My Business?

Google My Business is a powerful marketing and analytics tool that allows enterprise companies to manage their online presence across Google Search and Google Maps. By utilizing this platform, businesses can gain valuable insights, engage with customers, and drive growth through increased visibility and customer engagement.

What is Looker Studio?

Looker Data Studio is a modern data analytics platform designed for large enterprises. It offers robust data exploration and visualization capabilities, enabling organizations to make data-driven decisions quickly and efficiently. With Looker Data Studio, businesses can easily create custom reports and dashboards, monitor key performance indicators, and gain valuable insights to drive growth and improve overall performance.

Connecting Google My Business to Looker Studio

There are several ways to connect Google My Business to Looker Data Studio, including:

  • Using a third-party data connector tool specifically designed for connecting Google My Business to Looker Data Studio.
  • Building a custom integration by utilizing the Google My Business API and Looker Data Studio's API to transfer data between the two platforms.
  • Exporting data from Google My Business in CSV format, then importing the data into Looker Data Studio for further analysis and visualization.
  • Employing a tool like Improvado that provides a seamless and efficient method for connecting and synchronizing data between Google My Business and Looker Data Studio. This tool handles the entire data pipeline, from extraction to load, ensuring accurate and consistent data flow between the two platforms.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
Free onboarding
Free marketing stack analysis

Connecting Google My Business to Looker Studio with Improvado

Choosing Improvado as your solution to connect Google My Business to Looker Data Studio offers several key benefits:

  • Improvado automates the entire data connection process, saving time and reducing the potential for human error.
  • It provides a wide range of metrics and dimensions that can be automatically extracted from Google My Business, providing a comprehensive data set for analysis and visualization.
  • Improvado offers customization options, allowing businesses to tailor the integration to their specific needs and requirements.
  • With its scalability and ability to process large volumes of data, Improvado is an ideal solution for large enterprises.
  • Improvado's high-quality customer support ensures smooth integration and ongoing assistance when needed.

Summary of connection Google My Business to Looker Studio

In summary, connecting Google My Business and Looker Data Studio can provide significant benefits for large enterprises, allowing them to gain valuable insights and drive growth through data-driven decision making. By choosing Improvado as your solution, you can leverage a scalable, customizable, and efficient data connector that simplifies the entire process. With Improvado's high-quality customer support, you'll have the assistance you need to ensure a seamless integration and ongoing success. To learn more about how Improvado can help your organization, book a call with an expert today.

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Show total ad spend for Google Ads, Bing and LinkedIn for the last 6 months.
Our target CPL is $1,500. Show Google Ads campaigns exceeding target CPL.
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Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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