Improvado sends marketing data directly to Google Looker Studio through BigQuery, Google Sheets, or direct API connections. Extract metrics from Facebook Ads, Google Ads, TikTok, and 500+ other platforms without building individual connectors. Your dashboards update automatically with fresh campaign data, eliminating manual data preparation. Set refresh intervals from real-time to daily based on your reporting needs.
Improvado's Marketing Common Data Model (MCDM) ensures all platforms speak the same language in Looker Studio. Cost-per-click from Google Ads and Facebook Ads appear as identical metrics, enabling accurate cross-platform comparisons. Build unified dashboards that show true marketing performance without worrying about metric naming differences. The MCDM covers attribution, UTM parameters, audience data, and 500+ standardized fields.
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Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.
Connect multiple data sources and analyze them as if they were a single database.
Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.
You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse

Auditing procedure that ensures secure management of data.
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Complies with Health Insurance Portability
and Accountability Act (HIPAA)

General Data Protection Regulation (GDPR) Certified

Complies with California Consumer Privacy Act (CCPA)

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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.
If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.
Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.

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Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms
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They are willing to go the extra mile to attend to your query and help to the best they can.
Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.
They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms