Connect Outreach to Looker Studio to Streamline Marketing Analytics

Accelerate marketing data ops: reduce time to insights with Improvado.

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What is Outreach?

Outreach is a powerful sales engagement platform aimed at helping large enterprises improve their sales processes and streamline communication with customers. By using Outreach, businesses can benefit from increased productivity, better lead generation, and more effective tracking of sales activities. With features such as email automation, integrated dialer, and intelligent analytics, Outreach enables sales teams to work smarter and close deals faster.

What is Looker Studio?

Looker Data Studio is a modern data visualization and business intelligence platform designed for large enterprises. It allows organizations to explore, visualize, and share data insights in real-time, enabling data-driven decision-making. With Looker Data Studio, businesses can benefit from customizable dashboards, advanced data analytics, and seamless integration with various data sources, giving them a complete view of their marketing, sales, and overall business performance.

Connecting Outreach to Looker Studio

There are several ways to connect Outreach to Looker Data Studio, including:

  • Using the Outreach API to extract data from your Outreach account, then importing it into Looker Data Studio for analysis and visualization.
  • Creating a custom data connector for Looker Data Studio by leveraging the Outreach API to fetch data, and then transforming it into a suitable format for ingestion into Looker Data Studio.
  • Utilizing a third-party integration tool or service to sync Outreach data with Looker Data Studio, automating the data import process.
  • Exporting data from Outreach as a CSV file or other file format, and then importing the data into Looker Data Studio for further analysis.
  • Using Improvado's advanced data extraction and load capabilities to seamlessly connect Outreach to Looker Data Studio, simplifying the process and ensuring data accuracy.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
Free onboarding
Free marketing stack analysis

Connecting Outreach to Looker Studio with Improvado

Connecting Outreach to Looker Data Studio with Improvado offers numerous advantages over other methods. Improvado is a powerful marketing analytics platform that specializes in extracting, transforming, and loading data from various marketing data sources, including Outreach, into your preferred BI or visualization tool, such as Looker Data Studio.

Improvado's innovative solution can save you time and resources, eliminating the need for manual data extraction and transformation. With an extensive library of metrics and dimensions that can be automatically extracted from Outreach, Improvado ensures you have access to a wide range of data points, enabling you to create comprehensive and insightful reports and visualizations in Looker Data Studio.

Additionally, Improvado offers a high level of customization, allowing you to tailor the data extraction process to your specific needs. With the ability to scale up and handle large volumes of data, Improvado is an ideal solution for large enterprises looking to centralize their marketing and sales data.

Summary of connection Outreach to Looker Studio

In summary, connecting Outreach and Looker Data Studio using Improvado offers numerous benefits for large enterprises. By choosing Improvado, you can enjoy a scalable, customizable solution that is capable of processing large volumes of data, centralizing your marketing and sales data, and providing high-quality customer support. With its advanced data extraction capabilities and extensive library of available metrics and dimensions, Improvado simplifies the process of visualizing Outreach data in Looker Data Studio, enabling data-driven decision-making across your organization. To learn more about how Improvado can help you integrate Outreach with Looker Data Studio, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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