Connect LinkedIn to Looker Studio Automatically

Improvado: your copilot for all marketing data ops.

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What is LinkedIn?

LinkedIn is the world's largest professional networking platform, connecting over 774 million members across various industries. Enterprise companies benefit from using LinkedIn for multiple purposes, such as promoting their brand, recruiting top talent, generating leads, and fostering valuable partnerships. By leveraging LinkedIn's advanced targeting capabilities, companies can target their marketing efforts towards specific demographics, industries, and job titles, ensuring that their message reaches the right audience.

What is Looker Studio?

Looker Data Studio is a modern data platform that allows enterprises to explore, analyze, and visualize data in real-time. It enables companies to transform raw data into actionable insights, helping them make data-driven decisions and drive revenue growth. Looker Data Studio offers an intuitive interface, customizable dashboards, and advanced analytics features that empower business users to explore data on their own, without relying on data analysts or IT support. By connecting Looker Data Studio to various data sources, businesses can centralize their data and make it accessible to all relevant stakeholders.

Connecting LinkedIn to Looker Studio

Connecting LinkedIn to Looker Data Studio can be achieved through the following steps:

  • Export LinkedIn data using LinkedIn's API or another third-party tool to access the necessary metrics and dimensions.
  • Transform and normalize the raw data into a format that can be easily imported into Looker Data Studio.
  • Load the transformed data into a database or data warehouse that is compatible with Looker Data Studio, such as BigQuery, Snowflake, or Amazon Redshift.
  • Configure Looker Data Studio to connect to the database or data warehouse, allowing users to access and analyze the LinkedIn data.
  • Create custom dashboards, reports, and visualizations within Looker Data Studio to gain insights into LinkedIn marketing performance.
  • Instead of managing these complex steps manually, consider using a data connector like Improvado to simplify the process and ensure a seamless integration between LinkedIn and Looker Data Studio. Improvado handles data extraction, transformation, normalization, and load, making the connection process a breeze.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst

Connecting LinkedIn to Looker Studio with Improvado

Improvado is the best solution for connecting LinkedIn to Looker Data Studio because it eliminates the need for manual data management and ensures a seamless integration between the two platforms. Improvado's data connector automatically extracts, transforms, and loads data from LinkedIn, allowing you to focus on analyzing and visualizing the data in Looker Data Studio. With Improvado, you can access a wide range of metrics and dimensions from LinkedIn, enabling you to gain deeper insights into marketing performance. Improvado's scalable, customizable solution is designed to handle large volumes of data, making it ideal for enterprise-level companies. Additionally, Improvado offers exceptional customer support to help you with any questions or issues that may arise during the integration process.

Summary of connection LinkedIn to Looker Studio

In summary, connecting LinkedIn and Looker Data Studio allows enterprise companies to centralize their marketing and sales data, enabling them to make data-driven decisions and optimize their marketing efforts. By using Improvado's data connector, businesses can easily integrate LinkedIn with Looker Data Studio, gaining access to valuable insights and visualizations. Improvado's solution offers scalability, customization, high-quality customer support, and the ability to process large volumes of data, making it the ideal choice for enterprise-level companies. To learn more about how Improvado can help you connect LinkedIn to Looker Data Studio, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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