Connect YouTube Ads to Looker Studio with Zero API Maintenance

Seamlessly connect marketing data across all platforms with Improvado.

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What is YouTube Ads?

YouTube Ads is a powerful advertising platform that allows businesses to reach their target audience through video content. By leveraging YouTube's vast user base, enterprise companies can create highly engaging and targeted video ads to boost brand awareness, drive website traffic, and increase conversions. With YouTube Ads, businesses have access to advanced targeting options, detailed analytics, and a variety of ad formats to suit their specific marketing goals.

What is Looker Studio?

Looker Data Studio is a cutting-edge business intelligence (BI) and data visualization platform that helps enterprise companies make data-driven decisions. With Looker Data Studio, users can create visually appealing and interactive dashboards that display important data insights in real-time. The platform offers advanced data analysis capabilities, including customizable data models and powerful data exploration tools. By using Looker Data Studio, enterprise companies can uncover hidden trends, identify growth opportunities, and make informed business decisions based on accurate and up-to-date data.

Connecting YouTube Ads to Looker Studio

Connecting YouTube Ads to Looker Data Studio can be achieved in several ways:

  • Using YouTube Ads APIs to manually extract data and import it into Looker Data Studio.
  • Utilizing a third-party data connector to automatically sync YouTube Ads data with Looker Data Studio.
  • Developing a custom solution to extract, transform, and load (ETL) YouTube Ads data into Looker Data Studio.
  • Choosing an advanced marketing analytics platform like Improvado to seamlessly connect YouTube Ads to Looker Data Studio, while handling all aspects of the data pipeline, including extraction, transformation, normalization, and visualization.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst

Connecting YouTube Ads to Looker Studio with Improvado

Improvado is the ideal solution for connecting YouTube Ads to Looker Data Studio, offering a host of benefits for enterprise companies. The platform automates the entire data pipeline, extracting data from YouTube Ads and effortlessly integrating it into Looker Data Studio. This eliminates the need for manual data extraction, saving time and reducing the risk of errors. With Improvado, users gain access to a comprehensive list of metrics and dimensions that can be automatically extracted from YouTube Ads, ensuring a complete and accurate data set for analysis.

In addition to its automation capabilities, Improvado offers customization options to tailor the data integration process to specific business needs. The platform is also built to handle large volumes of data, ensuring that even the most complex marketing data sets can be effectively managed and analyzed. With a focus on delivering high-quality customer support, Improvado is a reliable and user-friendly solution for connecting YouTube Ads to Looker Data Studio.

Summary of connection YouTube Ads to Looker Studio

In summary, connecting YouTube Ads and Looker Data Studio allows enterprise companies to effectively analyze and visualize their marketing data, ultimately leading to data-driven decision-making. By choosing Improvado as the solution for this integration, businesses benefit from a scalable, customizable, and reliable platform that can handle large volumes of data. With Improvado's unparalleled customer support and ability to centralize marketing and sales data, enterprise companies can maximize the value of their YouTube Ads campaigns and Looker Data Studio dashboards. To learn more about how Improvado can help with your data integration needs, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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