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Outreach email sequences, reply rates, and prospect engagement flow into your BI tools. Build comprehensive sales funnels in Looker effortlessly.
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Improvado connects directly to Outreach's API to extract sales engagement and email campaign data automatically. The platform pulls email open rates, response metrics, prospect engagement data, and sequence performance from your Outreach account. Data refreshes occur every 15 minutes to 4 hours based on activity volume and sync settings. No manual CSV exports or complex API authentication needed.
Improvado normalizes Outreach data through the Marketing Common Data Model (MCDM), ensuring consistent metrics across your sales and marketing tools. Email performance data from Outreach aligns with campaigns from Mailchimp, HubSpot, and Salesforce in unified dashboards. This standardization enables end-to-end funnel analysis and accurate attribution modeling. Teams can track prospect journeys from marketing touchpoints through sales sequences.
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Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.
Connect multiple data sources and analyze them as if they were a single database.
Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.
You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse
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Auditing procedure that ensures secure management of data.
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Complies with Health Insurance Portability
and Accountability Act (HIPAA)
General Data Protection Regulation (GDPR) Certified
Complies with California Consumer Privacy Act (CCPA)
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.
If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.
Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.
Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms
They are willing to go the extra mile to attend to your query and help to the best they can.
Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.
They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms
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