Connect Outreach to Excel Power Query for Real-Time Data Flow

Accelerate marketing data ops: reduce time to insights with Improvado.

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What is Outreach?

Outreach is a leading sales engagement platform that helps enterprise companies streamline their sales processes and drive more meaningful customer interactions. Through automation, analytics, and integration with CRM systems, Outreach empowers sales teams to prioritize and manage leads more efficiently, ultimately improving customer acquisition and revenue growth.

What is Excel Power Query?

Excel Power Query is a powerful data analysis and transformation tool within Microsoft Excel that enables enterprise companies to easily access, clean, and connect data from various sources for advanced reporting and visualization. By leveraging Power Query, businesses can save time, improve data accuracy, and gain valuable insights for better decision-making.

Connecting Outreach to Excel Power Query

There are several ways to connect Outreach to Excel Power Query:

  • Export data from Outreach as a CSV file and then import the file into Excel Power Query for further analysis.
  • Use an API to access Outreach data and then create a custom connector in Excel Power Query to pull the data directly into your workbook.
  • Leverage a third-party data connector or integration platform to automate the process of syncing data between Outreach and Excel Power Query.
  • Utilize Improvado, a comprehensive marketing analytics platform, to streamline the entire data pipeline from data extraction and transformation to visualization in Excel Power Query.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst

Connecting Outreach to Excel Power Query with Improvado

Improvado is the ideal solution for connecting Outreach to Excel Power Query for numerous reasons:

  • It simplifies and automates the process of extracting, transforming, and loading data from Outreach to Excel Power Query, eliminating the need for manual data manipulation or custom coding.
  • Improvado offers a wide range of metrics and dimensions that can be automatically extracted from Outreach, providing a more comprehensive view of your sales engagement data.
  • As a fully scalable and customizable solution, Improvado can handle large volumes of data and adapt to the unique needs of your business.
  • Improvado's dedicated customer support team is always available to help you troubleshoot issues, optimize your data pipeline, and ensure your success with the platform.

Summary of connection Outreach to Excel Power Query

In summary, connecting Outreach and Excel Power Query can greatly enhance your ability to analyze and visualize your sales engagement data. By utilizing Improvado, you can not only automate the process of syncing data between these two platforms but also benefit from scalability, customization, high-quality customer support, and the ability to process large volumes of data. Furthermore, Improvado's platform enables you to centralize your marketing and sales data, making it easier to extract valuable insights for better decision-making. To learn more about how Improvado can help you connect Outreach to Excel Power Query, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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