Connect Amazon Seller Central to GoodData to Get Analysis-Ready Data

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What is Amazon Seller Central?

Amazon Seller Central is a web interface that enables large enterprise companies to manage their e-commerce operations on the Amazon marketplace. It provides a range of tools, including inventory management, order processing, and performance tracking. By utilizing Amazon Seller Central, businesses can streamline their sales processes, access valuable customer insights, and optimize their product listings for maximum visibility and conversion.

What is GoodData?

GoodData is a powerful business intelligence and data visualization platform designed for large enterprises. It enables organizations to gather, analyze, and visualize data from various sources, helping them make data-driven decisions and uncover hidden patterns. With its robust set of features, including customizable dashboards, advanced analytics, and machine learning capabilities, GoodData empowers businesses to turn complex data into actionable insights that drive growth and improve overall performance.

Connecting Amazon Seller Central to GoodData

There are several ways to connect Amazon Seller Central to GoodData:

  • Using Amazon's native API to extract data from Amazon Seller Central and import it into GoodData
  • Utilizing third-party ETL (Extract, Transform, Load) tools to simplify the data migration process
  • Manually exporting data from Amazon Seller Central and importing it into GoodData via CSV files
  • Opting for a specialized data connector for GoodData Amazon Seller Central, like Improvado, that automates the entire process and provides a seamless integration experience

Regardless of the method, the key steps in connecting Amazon Seller Central to GoodData include:

  • Extracting data from Amazon Seller Central, including metrics such as sales, orders, and customer information, using the Amazon MWS API or a dedicated data extraction tool
  • Transforming the extracted data to match GoodData's data model and schema, ensuring compatibility between the two systems
  • Loading the transformed data into GoodData, either manually or through an automated process, to enable visualization and analysis
  • Creating custom dashboards and reports in GoodData to visualize Amazon Seller Central data and uncover valuable insights
  • Considering Improvado as an all-in-one solution that automates and streamlines the entire process, providing a seamless connection between Amazon Seller Central and GoodData

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst

Connecting Amazon Seller Central to GoodData with Improvado

Improvado is the ideal solution for connecting Amazon Seller Central to GoodData, as it automates the entire process, from data extraction to visualization. It offers a comprehensive list of metrics and dimensions that can be automatically extracted from Amazon Seller Central and loaded into GoodData. This eliminates the need for manual intervention and ensures accurate and up-to-date data in your GoodData dashboards.

With Improvado, you can enjoy a scalable and customizable solution that caters to the unique requirements of your business. Its ability to process large volumes of data ensures that you can handle even the most complex data sets with ease. Additionally, Improvado's customer support is second to none, providing expert guidance and assistance to help you make the most of your Amazon Seller Central and GoodData integration.

Summary of connection Amazon Seller Central to GoodData

In summary, connecting Amazon Seller Central and GoodData allows businesses to unlock the full potential of their marketing and sales data. By leveraging Improvado's scalable, customizable solution, you can centralize your data, visualize crucial insights, and make data-driven decisions that drive growth. Enjoy the benefits of high-quality customer support, seamless data processing, and the ability to handle large data volumes with ease. To learn more about how Improvado can help your business, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
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