Connect Yandex Display to GoodData to Get Analysis-Ready Data

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What is Yandex Display?

Yandex Display is a powerful advertising platform that enables enterprise companies to reach their target audience through various display ad formats. By leveraging Yandex's extensive user data, businesses can create highly targeted campaigns that improve brand awareness, increase conversions, and boost sales. With in-depth analytics and reporting, Yandex Display allows marketers to optimize their campaigns, ensuring maximum ROI.

What is GoodData?

GoodData is a leading business intelligence (BI) and data visualization platform that helps enterprise companies transform raw data into actionable insights. With its powerful analytics engine and customizable dashboards, GoodData empowers decision-makers to make informed choices based on accurate, real-time data. The platform's robust API, broad range of connectors, and flexibility make it an ideal choice for companies seeking a scalable, comprehensive BI solution.

Connecting Yandex Display to GoodData

There are several ways to connect Yandex Display to GoodData:

  • Use Yandex Display's API to retrieve data, then import it into GoodData for visualization and analysis.
  • Develop a custom connector using GoodData's SDK to directly link Yandex Display with GoodData.
  • Utilize third-party ETL (extract, transform, load) tools to transfer data from Yandex Display to GoodData.
  • Export Yandex Display data to a CSV or Excel file, then upload the file to GoodData for processing.
  • Instead of manually connecting Yandex Display to GoodData, leverage the power of Improvado, an advanced marketing analytics platform that automates the entire data pipeline, from data extraction to visualization.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst

Connecting Yandex Display to GoodData with Improvado

Improvado is the best solution for connecting Yandex Display to GoodData because it streamlines the entire data pipeline. By simplifying data extraction, transformation, and normalization, Improvado eliminates the need for manual processes and custom connectors, saving you time and resources. The platform also provides a comprehensive list of metrics and dimensions that can be automatically extracted from Yandex Display, ensuring you have access to all the data you need for effective decision-making. With Improvado, you can easily centralize all your marketing and sales data, allowing you to focus on driving growth and achieving your business goals.

Summary of connection Yandex Display to GoodData

In summary, connecting Yandex Display and GoodData is crucial for marketers seeking to visualize and analyze their advertising campaigns. By leveraging Improvado's advanced marketing analytics platform, you can effortlessly connect the two platforms and enjoy numerous benefits, such as scalability, customization, high-quality customer support, and the ability to process large volumes of data. Furthermore, Improvado allows you to centralize all your marketing and sales data, providing a holistic view of your business performance. To experience these benefits firsthand, book a call with an Improvado expert today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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