Connect PrestaShop to GoodData for Unbiased Marketing Insights

Streamline marketing decision-making with Improvado.

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What is PrestaShop?

PrestaShop is a powerful, open-source e-commerce platform that enables enterprises to create and manage online stores with ease. With its user-friendly interface and rich features, PrestaShop helps large companies increase their online sales and improve customer experience. By using PrestaShop, businesses can benefit from customizable themes, inventory management, marketing tools, and various integrations with third-party services.

What is GoodData?

GoodData is a leading cloud-based business intelligence (BI) and analytics platform that helps enterprises optimize their decision-making process by visualizing and analyzing data. With its advanced data modeling, reporting, and dashboard capabilities, GoodData enables companies to gain valuable insights and make informed decisions. Large enterprises can benefit from using GoodData by streamlining their data analysis, improving collaboration, and enhancing their business performance.

Connecting PrestaShop to GoodData

Connecting PrestaShop to GoodData can be achieved through various methods:

  • Manual data export: Exporting data from PrestaShop in CSV or Excel format and then importing it into GoodData.
  • API integration: Utilizing PrestaShop's API to extract data and GoodData's API to import and visualize the data.
  • Third-party ETL tools: Using extract, transform, load (ETL) tools to automate the data transfer process between PrestaShop and GoodData.
  • Custom development: Building a custom solution to integrate PrestaShop with GoodData by using programming languages such as Python or PHP.
  • Improvado: Choosing Improvado's data extraction and load capabilities to seamlessly connect PrestaShop to GoodData without the need for manual work or custom development.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Free marketing stack analysis

Connecting PrestaShop to GoodData with Improvado

Improvado is the ideal solution for connecting PrestaShop to GoodData due to its ability to handle the entire data pipeline, from extraction to visualization. By using Improvado, businesses can benefit from:

  • Automated data extraction: Improvado can extract a wide range of metrics and dimensions from PrestaShop, eliminating the need for manual data exports.
  • Simple data transformation and normalization: Improvado standardizes and harmonizes data from various sources, making it easier to analyze and visualize in GoodData.
  • Scalability: Improvado is capable of handling large volumes of data and can easily scale with your business needs.
  • Customization: Improvado allows you to customize the data pipeline and create custom reports and dashboards in GoodData.
  • High-quality customer support: Improvado provides dedicated support to help enterprises navigate the data integration and visualization process.

Summary of connection PrestaShop to GoodData

In summary, connecting PrestaShop to GoodData can provide enterprises with valuable insights and improve their decision-making process. Improvado is the ideal solution for this integration, as it offers scalability, customization, high-quality customer support, and the ability to process large volumes of data. By centralizing marketing and sales data with Improvado, companies can streamline their data analysis and visualization efforts in GoodData. To learn more about how Improvado can help your business, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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