Connect LiveRamp to GoodData with Zero API Maintenance

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What is LiveRamp?

LiveRamp is a leading data connectivity platform that enables enterprises to seamlessly and securely connect their customer data across various marketing and sales applications. By utilizing LiveRamp, organizations can improve the efficiency of their marketing campaigns, gain deeper insights into customer behavior, and enhance their data-driven decision-making processes.

What is GoodData?

GoodData is a powerful business intelligence and data visualization platform, designed to help large enterprises analyze, visualize, and share their data. With GoodData, organizations can create custom reports and dashboards to monitor key performance indicators, identify trends and patterns, and make data-driven decisions. The platform offers advanced analytics capabilities, allowing companies to gain valuable insights from their data and drive better business outcomes.

Connecting LiveRamp to GoodData

Connecting LiveRamp to GoodData can be achieved through various methods. Some of the ways to connect these platforms include:

  • Using APIs to establish a direct connection between LiveRamp and GoodData, which requires technical knowledge and expertise.
  • Developing custom scripts to export data from LiveRamp and import it into GoodData, which can be time-consuming and labor-intensive.
  • Employing third-party data integration tools that facilitate the connection between LiveRamp and GoodData, but may not be tailored to your specific needs or requirements.
  • Integrating LiveRamp with GoodData through Improvado, a comprehensive marketing analytics platform that simplifies the process of data extraction, transformation, and visualization, ensuring a seamless and efficient connection between the two platforms.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting LiveRamp to GoodData with Improvado

Improvado is the ideal solution to connect LiveRamp to GoodData, as it offers a complete data pipeline covering data extraction, transformation, normalization, and visualization. The platform automates the process of extracting data from LiveRamp and loading it into GoodData, eliminating the need for manual intervention or custom coding. Furthermore, Improvado provides a comprehensive list of metrics and dimensions that can be automatically extracted from LiveRamp, ensuring that users have access to all the necessary data for their analysis.

By choosing Improvado, organizations can benefit from a scalable, customizable, and efficient solution that can process large volumes of data and centralize marketing and sales data from various sources. Additionally, Improvado offers exceptional customer support to help users navigate the platform and ensure a smooth integration process.

Summary of connection LiveRamp to GoodData

In summary, connecting LiveRamp and GoodData can be a complex process, requiring technical expertise and time-consuming manual efforts. Improvado simplifies this process, offering a seamless connection between the two platforms, along with scalability, customization, and high-quality customer support. Users can also benefit from the platform's ability to process large volumes of data and centralize marketing and sales data for a comprehensive view of their organization's performance. To learn more about how Improvado can help your organization connect LiveRamp to GoodData, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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