Connect Amazon Seller Central to Excel Power Query for Insightful Visualizations

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What is Amazon Seller Central?

Amazon Seller Central is a web portal designed for brands and merchants who sell directly on the Amazon marketplace. It is an essential tool for enterprise companies to manage their online sales, inventory, and advertising campaigns. By using Amazon Seller Central, businesses can increase their sales volume, expand their global reach, and gain valuable insights into consumer behavior. This platform allows companies to optimize their product listings, track sales performance, and make data-driven decisions to grow their online presence.

What is Excel Power Query?

Excel Power Query is a powerful data analysis tool provided by Microsoft as part of their popular spreadsheet software, Excel. This feature allows businesses to import, transform, clean, and analyze data from various sources, making it easier to uncover insights and make informed decisions. Enterprise companies benefit from using Excel Power Query because it handles large volumes of data, automates repetitive tasks, and integrates with other Microsoft services and BI tools. This helps businesses save time, reduce human errors, and generate valuable reports and visualizations to drive decision-making.

Connecting Amazon Seller Central to Excel Power Query

Connecting Amazon Seller Central to Excel Power Query can be achieved through the following steps:

  • Log in to your Amazon Seller Central account and navigate to the "Reports" tab.
  • Choose the desired report type, such as sales, advertising, or inventory data.
  • Download the report in CSV format and save it to your computer.
  • Open Excel and launch the Power Query editor (Data > Get Data > Launch Power Query Editor).
  • Click on "New Source" and choose "CSV" as the source type.
  • Browse to the downloaded CSV file and import it into Power Query.
  • Use Power Query's built-in tools to clean, transform, and analyze the imported data.
  • Create visualizations and reports based on the Amazon Seller Central data.
  • For a more seamless and automated solution, consider using Improvado as a data connector for Excel Power Query Amazon Seller Central integration.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst

Connecting Amazon Seller Central to Excel Power Query with Improvado

Improvado is the ideal solution for connecting Amazon Seller Central to Excel Power Query. It offers a complete data pipeline, from data extraction to visualization, making it easy for enterprise companies to gain valuable insights into their Amazon marketplace performance. With Improvado, businesses can automatically extract a wide range of metrics and dimensions from their Amazon Seller Central account, transform and normalize the data, and import it into Excel Power Query for analysis.

Improvado's platform is built to handle large volumes of data and provides a scalable, customizable solution for businesses to centralize their marketing and sales data. The platform's high level of customer support ensures that businesses have access to the assistance they need to successfully integrate and analyze their Amazon Seller Central data in Excel Power Query. By using Improvado, enterprises can save time, reduce errors, and make data-driven decisions to optimize their Amazon marketplace presence.

Summary of connection Amazon Seller Central to Excel Power Query

In summary, connecting Amazon Seller Central and Excel Power Query allows enterprise businesses to analyze their Amazon marketplace data more effectively. Improvado offers a scalable, customizable, and user-friendly solution for extracting, transforming, and visualizing Amazon Seller Central data in Excel Power Query. With its high-quality customer support, ability to process large volumes of data, and centralized platform, Improvado is the best choice for businesses looking to gain valuable insights from their Amazon Seller Central data. To learn more about how Improvado can help your business, book a call with one of our experts today.

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Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

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