Connect Adobe Advertising Cloud to Excel Power Query Without SQL

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What is Adobe Advertising Cloud?

Adobe Advertising Cloud is a comprehensive advertising management platform designed for large enterprises. It provides a unified solution for planning, buying, and managing advertising campaigns across various digital channels. Enterprise companies benefit from using Adobe Advertising Cloud as it increases efficiency, optimizes ad spend, and delivers personalized customer experiences at scale.

What is Excel Power Query?

Excel Power Query is a powerful data transformation and analysis tool used by enterprises to gain valuable insights from their data. It enables users to easily connect, combine, and refine data sources to create customized reports and dashboards. Enterprise companies benefit from using Excel Power Query as it simplifies data preparation, streamlines data analysis, and enhances collaboration among team members.

Connecting Adobe Advertising Cloud to Excel Power Query

Connecting Adobe Advertising Cloud to Excel Power Query can be done in several ways:

  • Manually export data from Adobe Advertising Cloud and import it into Excel Power Query using CSV or Excel file formats.
  • Utilize Adobe Advertising Cloud APIs to programmatically access and retrieve data, then load it into Excel Power Query.
  • Use third-party data connectors or services that support both Adobe Advertising Cloud and Excel Power Query integration.
  • Connect Adobe Advertising Cloud to Excel Power Query using Improvado, an advanced marketing analytics platform that easily handles data extraction, transformation, normalization, and visualization tasks. Improvado not only simplifies the connection process but also provides several other benefits over other methods.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst

Connecting Adobe Advertising Cloud to Excel Power Query with Improvado

Improvado is the best solution for connecting Adobe Advertising Cloud to Excel Power Query. Its platform is designed specifically for large enterprises and offers a complete data pipeline solution. By using Improvado, you can automate the data extraction process and easily access metrics and dimensions from Adobe Advertising Cloud. This eliminates the need for manual data exports and imports, saving time and reducing the risk of errors.

Improvado's platform is highly customizable, enabling users to create tailored reports and dashboards that meet their specific needs. It supports large volumes of data and can handle complex data transformation tasks with ease. In addition, Improvado offers exceptional customer support, ensuring that any issues are resolved promptly and efficiently.

Summary of connection Adobe Advertising Cloud to Excel Power Query

In summary, connecting Adobe Advertising Cloud and Excel Power Query is made easy with Improvado's advanced marketing analytics platform. This solution offers numerous benefits, including scalability, customization, high-quality customer support, and the ability to process large volumes of data. With Improvado, enterprises can centralize their marketing and sales data, gaining valuable insights and driving better business decisions. To learn more about how Improvado can help you connect Adobe Advertising Cloud to Excel Power Query, book a call with one of their experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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