Connect ZohoCRM to GoodData to Streamline Marketing Analytics

Accelerate marketing data ops: reduce time to insights with Improvado.

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What is ZohoCRM?

ZohoCRM is a comprehensive customer relationship management (CRM) platform that helps large enterprises streamline their sales, marketing, and customer support processes. By providing a centralized hub for customer information, ZohoCRM enables companies to automate tasks, track interactions, and analyze performance data to make informed decisions. Key benefits of using ZohoCRM for enterprise businesses include increased sales productivity, improved customer retention, and enhanced cross-department collaboration.

What is GoodData?

GoodData is a powerful business intelligence (BI) and data visualization platform designed for large enterprises. It enables organizations to transform raw data into actionable insights by providing advanced analytics, customizable dashboards, and data warehousing capabilities. GoodData helps businesses make data-driven decisions by offering a scalable, secure, and flexible solution that supports complex data workflows, multiple data sources, and real-time reporting. With GoodData, enterprises can gain a better understanding of their customers, identify new business opportunities, and optimize their overall performance.

Connecting ZohoCRM to GoodData

Connecting ZohoCRM to GoodData can be achieved through several methods:

  • Manually exporting data from ZohoCRM and importing it into GoodData, which can be time-consuming and prone to errors.
  • Using an API integration between ZohoCRM and GoodData, which requires programming knowledge and ongoing maintenance.
  • Utilizing a third-party connector, such as a cloud-based data integration service, to automatically sync data between the two platforms.
  • Working with a comprehensive data connector for GoodData ZohoCRM, like Improvado, which automates the entire data extraction and load process while offering additional benefits, such as data transformation, normalization, and visualization capabilities.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting ZohoCRM to GoodData with Improvado

Improvado is the ideal solution for connecting ZohoCRM to GoodData, as it simplifies the entire data integration process, allowing businesses to focus on analyzing and visualizing their data. With Improvado, you can automatically extract metrics and dimensions from ZohoCRM using a pre-built data connector and load the data into GoodData without any coding or manual intervention. Improvado's platform also handles data transformation and normalization, ensuring that your ZohoCRM data is compatible with GoodData's requirements.

By choosing Improvado, you benefit from a scalable and customizable solution that can handle large volumes of data, allowing you to centralize your marketing and sales data in one place. The platform is built for enterprise-level businesses and offers exceptional customer support, ensuring your data integration process runs smoothly and efficiently.

Summary of connection ZohoCRM to GoodData

In summary, connecting ZohoCRM and GoodData can provide significant benefits for large enterprises, allowing them to unlock valuable insights and make data-driven decisions. The best way to achieve this integration is through a comprehensive solution like Improvado, which offers scalability, customization, high-quality customer support, and the ability to process large volumes of data. By centralizing your marketing and sales data with Improvado, you can leverage the full potential of both ZohoCRM and GoodData to optimize your business performance. To learn more about how Improvado can help you connect ZohoCRM to GoodData, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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