Connect Pipedrive to GoodData for Unbiased Marketing Insights

Accelerate marketing data ops: reduce time to insights with Improvado.

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What is Pipedrive?

Pipedrive is a powerful CRM and sales pipeline management tool designed to help businesses of all sizes streamline their sales processes. With its intuitive interface and advanced features, Pipedrive enables enterprise companies to effectively manage complex sales cycles, automate repetitive tasks, and gain valuable insights into their sales performance. Pipedrive's robust reporting and analytics capabilities allow organizations to make data-driven decisions and improve their overall sales strategy.

What is GoodData?

GoodData is a leading business intelligence and data analytics platform that provides enterprise companies with the tools to transform raw data into actionable insights. With its powerful analytics engine, comprehensive data visualization capabilities, and flexible data modeling features, GoodData enables organizations to create custom dashboards, generate reports, and perform advanced data analysis. By leveraging GoodData's platform, enterprises can make data-driven decisions, optimize processes, and improve overall business performance.

Connecting Pipedrive to GoodData

To connect Pipedrive to GoodData, you can follow these steps:

  • First, ensure that you have a Pipedrive account with API access and a GoodData account with the appropriate permissions.
  • Next, extract data from Pipedrive using its API. You can use a dedicated data connector for GoodData Pipedrive, or develop your own custom solution to extract data from Pipedrive to GoodData.
  • Once you have extracted the data, transform and normalize it to match GoodData's data model. This may include cleaning and aggregating the data, as well as mapping Pipedrive fields to corresponding GoodData dimensions and metrics.
  • Load the transformed data into GoodData by importing it through the platform's API or using a third-party ETL tool.
  • Finally, create custom dashboards, reports, and visualizations in GoodData to analyze your Pipedrive data, and gain insights into your sales performance.
  • Alternatively, you can use Improvado, an advanced marketing analytics platform, to seamlessly connect Pipedrive to GoodData, without the need for manual data extraction and transformation.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Pipedrive to GoodData with Improvado

Improvado is the best solution for connecting Pipedrive to GoodData, as it provides an end-to-end data pipeline that simplifies the entire process of data extraction, transformation, and visualization. With Improvado, you can automatically extract metrics and dimensions from Pipedrive, transform and normalize the data to match GoodData's requirements, and load it directly into the platform. This eliminates the need for manual data extraction, complex ETL processes, and custom development work.

Moreover, Improvado offers a scalable and customizable solution that can handle large volumes of data, making it an ideal choice for enterprise companies. Its user-friendly interface and powerful features enable you to centralize your marketing and sales data, create custom dashboards and visualizations, and gain actionable insights into your business performance.

In addition to its robust functionality, Improvado also provides exceptional customer support to ensure seamless integration and a successful data-driven strategy for your organization.

Summary of connection Pipedrive to GoodData

In summary, connecting Pipedrive and GoodData can be a complex process, requiring manual data extraction, transformation, and loading. Using Improvado, you can simplify this process and enjoy a seamless, end-to-end data pipeline between the two platforms. With its scalability, customization capabilities, high-quality customer support, ability to process large volumes of data, and centralization of marketing and sales data, Improvado is the ideal solution for enterprise companies looking to harness the power of their Pipedrive data within GoodData. To learn more about how Improvado can help you connect Pipedrive to GoodData, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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