Connect YouTube Ads to Metabase Without SQL

Accelerate marketing data ops: reduce time to insights with Improvado.

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What is YouTube Ads?

YouTube Ads is a powerful advertising platform that allows enterprise companies to reach massive audiences, drive brand awareness, and generate leads. By leveraging YouTube's vast user base, businesses can target specific demographics and interests, ensuring their ads reach the right people at the right time. This targeted approach to advertising helps enterprise companies improve their return on investment (ROI) and achieve their marketing goals.

What is Metabase?

Metabase is an open-source business intelligence (BI) and data visualization tool that makes it simple for enterprises to analyze, visualize, and share their data. With its easy-to-use interface, Metabase allows users to create interactive dashboards and reports that provide valuable insights into company performance. By using Metabase, enterprise companies can make data-driven decisions, optimize their operations, and identify growth opportunities.

Connecting YouTube Ads to Metabase

Connecting YouTube Ads to Metabase can be achieved in several ways, including:

  • Using YouTube Ads' API to fetch data and import it into Metabase manually.
  • Developing a custom script to automate the data extraction and import process between YouTube Ads and Metabase.
  • Utilizing third-party data integration tools to streamline the connection between YouTube Ads and Metabase.
  • Choosing Improvado as a comprehensive solution to easily connect YouTube Ads to Metabase, as it handles the entire data pipeline from extraction to visualization.

Some benefits of connecting YouTube Ads to Metabase are:

  • Centralizing marketing data for easier analysis and decision-making.
  • Visualizing YouTube Ads data in interactive dashboards and reports to track campaign performance and optimize advertising spend.
  • Combining YouTube Ads data with other marketing and sales data sources for a holistic view of business performance.
  • Using Improvado to save time and resources by automating the data extraction and import process between YouTube Ads and Metabase.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting YouTube Ads to Metabase with Improvado

Improvado is the best solution for connecting YouTube Ads to Metabase, as it provides a seamless and efficient way to manage your marketing data. With Improvado's data extraction and load capabilities, you can quickly and securely transfer your YouTube Ads data into Metabase, without the need for manual intervention or custom scripts. Improvado automatically extracts metrics and dimensions from YouTube Ads, ensuring that you have access to all the data you need for in-depth analysis and visualization.

By connecting YouTube Ads to Metabase with Improvado, you can enjoy the benefits of a robust, scalable, and customizable solution that meets the unique needs of enterprise companies. Improvado's platform can handle large volumes of data, ensuring that your marketing and sales data is centralized and ready for analysis at all times. Additionally, Improvado offers exceptional customer support, ensuring that you have the help you need when connecting your marketing data sources to BI and visualization platforms.

Summary of connection YouTube Ads to Metabase

In summary, connecting YouTube Ads and Metabase provides enterprise companies with valuable insights into their marketing performance and helps them make data-driven decisions. Improvado simplifies this process by providing a scalable, customizable, and efficient solution that centralizes marketing and sales data for easy analysis. With Improvado, you can enjoy the benefits of high-quality customer support, seamless data processing, and the ability to handle large volumes of data. To learn more about how Improvado can help your business connect YouTube Ads to Metabase, book a call with an expert today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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