Connect YouTube Ads to Google Sheets with Zero API Maintenance

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What is YouTube Ads?

YouTube Ads is a powerful advertising platform that allows enterprise companies to reach millions of potential customers through video ads on the world's largest video-sharing platform. With YouTube Ads, companies can create customized campaigns, targeting specific demographics, interests, and viewing behaviors to maximize marketing effectiveness. By harnessing the power of YouTube Ads, enterprises can drive brand awareness, increase website traffic, and ultimately, boost sales and conversions.

What is Google Sheets?

Google Sheets is a versatile, cloud-based spreadsheet application that enables enterprise companies to collaborate, analyze, and visualize data in real-time. As part of Google's suite of productivity tools, Google Sheets offers seamless integration with other Google services, making it an ideal choice for businesses looking to streamline their workflow. With Google Sheets, teams can work together on a single document, track changes, and make data-driven decisions more efficiently.

Connecting YouTube Ads to Google Sheets

There are several ways to connect YouTube Ads to Google Sheets:

  • Use Google Sheets' built-in Google Ads add-on to import data directly from YouTube Ads.
  • Export YouTube Ads data as a CSV file and then import it into Google Sheets manually.
  • Utilize a third-party integration tool, such as Zapier or Supermetrics, to automate the data transfer process.
  • Create a custom script using Google Apps Script to pull data from YouTube Ads API and push it into Google Sheets.
  • Take advantage of the data extraction and load capabilities of Improvado to simplify and streamline the entire process.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting YouTube Ads to Google Sheets with Improvado

Improvado is the most efficient and reliable solution for connecting YouTube Ads to Google Sheets. With its advanced marketing analytics platform, Improvado enables enterprise companies to automate data extraction, transformation, normalization, and visualization. The platform offers a comprehensive list of metrics and dimensions that can be automatically extracted from YouTube Ads, ensuring that businesses have access to all the data they need for in-depth analysis. In addition, Improvado's platform is highly customizable and able to handle large volumes of data, making it the perfect choice for large enterprises with complex marketing data needs.

Summary of connection YouTube Ads to Google Sheets

In summary, connecting YouTube Ads and Google Sheets is a powerful way for enterprise companies to centralize their marketing and sales data, enabling them to make more informed decisions. By choosing Improvado as their data connector, businesses can benefit from a scalable, customizable solution that simplifies the entire process. With Improvado's high-quality customer support and ability to process large volumes of data, companies can focus on analyzing and visualizing their YouTube Ads data, rather than spending time on manual data transfer. To learn more about how Improvado can help with your YouTube Ads and Google Sheets integration, book a call with an expert today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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