Connect LinkedIn to Metabase to Eliminate Human Error

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What is LinkedIn?

LinkedIn is a leading professional networking platform that allows businesses and individuals to connect, network, and share professional content. Enterprise companies benefit from using LinkedIn for various purposes, including talent acquisition, brand promotion, content marketing, and lead generation. By leveraging LinkedIn's vast user base and targeting capabilities, large enterprises can drive brand awareness, generate quality leads, and build strong industry connections.

What is Metabase?

Metabase is an open-source business intelligence (BI) and data visualization tool that helps companies make data-driven decisions by simplifying data analysis and visualization. Metabase enables enterprise organizations to create interactive dashboards, perform ad-hoc queries, and share insights across the organization. With its user-friendly interface and extensive customization options, Metabase empowers users to explore, analyze, and visualize their data without requiring extensive technical expertise.

Connecting LinkedIn to Metabase

Connecting LinkedIn to Metabase involves several steps:

  • First, you need to obtain LinkedIn API credentials by creating a LinkedIn app and requesting access to the necessary data.
  • Next, use the API credentials to extract data from LinkedIn, including metrics and dimensions relevant to your business needs.
  • Once the data is extracted, transform and normalize it to match Metabase's data model and requirements.
  • Store the transformed data in a database or data warehouse that can be accessed by Metabase.
  • In Metabase, connect to the database or data warehouse, and configure the data source settings as needed.
  • After setting up the connection, you can create interactive dashboards, visualize LinkedIn data, and generate insights using Metabase.
  • As an alternative to the manual process above, you can use Improvado to connect LinkedIn to Metabase more efficiently and effectively.

Improvado automates the process of extracting and loading data from LinkedIn to Metabase, simplifying the integration process and reducing the time and effort required. With its robust data pipeline, Improvado connects LinkedIn to Metabase seamlessly, handling data extraction, transformation, and normalization automatically. This eliminates the need for manual intervention and ensures data accuracy and consistency.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting LinkedIn to Metabase with Improvado

Choosing Improvado as your solution for connecting LinkedIn to Metabase provides numerous benefits. Improvado's extensive metrics and dimensions capabilities ensure that you can extract the data you need from LinkedIn without limitations. With its scalable architecture, Improvado can handle large volumes of data and centralize marketing and sales data from various sources, making it an ideal solution for enterprise organizations.

In addition to its technical capabilities, Improvado also provides high-quality customer support, offering assistance throughout the integration process and beyond. The platform's customization options allow you to tailor the solution to your organization's specific needs, ensuring a perfect fit. Overall, Improvado simplifies the process of connecting LinkedIn to Metabase, enabling you to focus on data analysis and generating actionable insights.

Summary of connection LinkedIn to Metabase

In summary, connecting LinkedIn to Metabase can be a complex process involving data extraction, transformation, and normalization. However, by using Improvado, enterprises can streamline the process and enjoy benefits such as scalability, customization, high-quality customer support, and the ability to process large volumes of data. By centralizing marketing and sales data, organizations can make data-driven decisions with ease. To learn more about how Improvado can help you connect LinkedIn to Metabase, book a call with an expert today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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