Connect Google Trends to Metabase with Zero API Maintenance

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What is Google Trends?

Google Trends is a powerful tool that allows enterprise companies to analyze the popularity of search queries over time. By providing insights into search trends, businesses can identify emerging market opportunities, optimize their marketing strategies, and stay ahead of the competition. Google Trends data can be invaluable for large enterprises, helping them to make data-driven decisions and better target their marketing efforts.

What is Metabase?

Metabase is an open-source business intelligence (BI) and data visualization platform that enables enterprises to easily explore, visualize, and share their data. With its user-friendly interface and extensive customization options, Metabase allows businesses to create interactive dashboards and reports that can be shared across the organization. This powerful tool can help large enterprises understand their data, make informed decisions, and ultimately drive better business outcomes.

Connecting Google Trends to Metabase

Connecting Google Trends data to Metabase can be achieved through various methods. The following bullet points outline different ways to accomplish this:

  • Exporting Google Trends data as a CSV file and manually importing it into Metabase.
  • Utilizing a third-party API connector to automate the process of importing Google Trends data into Metabase.
  • Writing custom scripts to extract data from Google Trends and load it into Metabase.
  • Using a data connector like Improvado, which offers a seamless and efficient solution for connecting Google Trends to Metabase, eliminating the need for manual data imports or custom scripts.

While these methods can work, using Improvado is the most efficient and reliable solution, as it automates the entire process of data extraction and load from Google Trends to Metabase.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Google Trends to Metabase with Improvado

Improvado is the ideal solution for connecting Google Trends data to Metabase for several reasons. First, it offers seamless integration between the two platforms, automating the data extraction, transformation, and loading process. This eliminates the need for manual data imports or custom scripts, making it easy to keep your Google Trends data up-to-date in Metabase.

Additionally, Improvado provides a comprehensive list of metrics and dimensions that can be automatically extracted from Google Trends, making it easy to analyze and visualize your data in Metabase. This level of customization ensures that you have access to the exact information you need to make informed decisions and optimize your marketing strategies.

Finally, Improvado offers exceptional customer support and is dedicated to helping enterprise clients get the most out of their data integration. With its scalable, customizable, and reliable solution, Improvado is the best choice for connecting Google Trends to Metabase.

Summary of connection Google Trends to Metabase

In summary, connecting Google Trends data to Metabase can be accomplished through various methods, but using Improvado is the most efficient and reliable solution. Improvado offers seamless integration, extensive customization options, and exceptional customer support, making it the ideal choice for large enterprises looking to centralize their marketing and sales data. Additionally, Improvado can process large volumes of data, ensuring that businesses have access to the insights they need to drive better business outcomes. If you're interested in learning more about how Improvado can help your organization, book a call with one of their experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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