How to Connect Google Trends to Looker

Google Trends is a powerful tool that allows users to analyze the popularity of search queries in Google Search. By utilizing this data, large enterprises can gain valuable insights into consumer behavior, emerging trends, and market demands. Google Trends helps companies make data-driven decisions, optimize marketing strategies, and identify new opportunities for growth.

Looker is a modern business intelligence (BI) and data visualization platform designed for large enterprises. With Looker, companies can easily analyze, visualize, and share data from multiple sources to make informed decisions. Looker provides customizable dashboards, advanced analytics, and robust reporting capabilities, enabling businesses to gain valuable insights, improve performance, and drive growth.

Linking Google Trends with Looker optimizes your data management by removing the need for manual handling. Follow these steps to achieve a seamless connection:

• Establish API credentials and grant necessary data access rights
• Define data mapping and apply transformation settings
• Automate data refresh schedules
• Track data accuracy and evaluate system performance
• Build tailored dashboards and detailed reports

By combining these tools, you gain instant analytics, minimize manual tasks, and obtain consolidated insights spanning multiple sources.

Improvado takes the headache out of connecting Google Trends with Looker by offering a fully no-code experience that manages every technical detail behind the scenes. Here’s what you’ll get:

• Ready-to-use connectors with intelligent, automatic field mapping
• Continuous, live syncing and proactive data health monitoring
• Embedded transformation tools and rigorous quality validations
• Robust enterprise-level security standards and compliance certifications
• Around-the-clock support and upkeep services

With Improvado, there’s no need for custom coding. You’ll cut integration timelines from weeks down to days and enjoy a steady, trustworthy stream of insights.

Combining Google Trends data with Looker unlocks tangible business results and competitive edges. Major advantages encompass:

• Insight generation accelerated by 5 times through consolidated data sources
• Data prep efforts slashed by 90%
• Analytical output boosted by 2 to 3 times
• Manual reporting workloads decreased by 75%
• Rapid insights achieved 5 times quicker using integrated datasets

Businesses typically realize benefits in 2 to 3 months, driven by a 75% drop in manual tasks and a fivefold speedup in attribution analyses.