Connect Intercom to Metabase to Get Analysis-Ready Data

Create efficient marketing data journeys with Improvado.

Book a call

What is Intercom?

Intercom is a customer messaging platform that enables enterprise companies to communicate with their customers and prospects through personalized, real-time messaging. By using Intercom, businesses can streamline customer support, improve customer engagement, and drive sales growth. The platform offers a variety of features, such as live chat, email, bots, and help center, which help companies to provide better customer experience, increase customer satisfaction, and ultimately, boost their bottom line.

What is Metabase?

Metabase is an open-source business intelligence (BI) and data visualization tool that helps enterprise companies analyze and visualize their data to make data-driven decisions. With Metabase, users can create custom dashboards, generate insightful reports, and explore data using a user-friendly interface without any coding experience. Key benefits of using Metabase for enterprises include easy data exploration, seamless collaboration, and the ability to uncover hidden insights to improve overall business performance.

Connecting Intercom to Metabase

Connecting Intercom to Metabase involves the following steps:

  • Export data from Intercom: Extract the desired data from Intercom, such as conversations, users, and events, using Intercom's API or a third-party data connector for Metabase Intercom.
  • Transform and normalize data: Clean, format, and structure the Intercom data to make it compatible with Metabase's data model.
  • Load data into Metabase: Import the transformed data from Intercom to Metabase using a data connector or a script.
  • Create custom dashboards and reports: Once the data is in Metabase, you can visualize Intercom data by creating custom dashboards and reports to analyze and gain insights from the data.
  • Automate the process: Set up a process to automatically sync Intercom with Metabase, ensuring up-to-date data is always available for analysis.
  • Use Improvado instead of other ways of connecting the source to the desired destination: Improvado is an advanced marketing analytics platform that simplifies and automates the process of connecting Intercom to Metabase, providing a complete data pipeline from data extraction to data visualization.

Request a quote, and we'll
follow up with you shortly

We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
Free onboarding
Free marketing stack analysis

Connecting Intercom to Metabase with Improvado

Connecting Intercom to Metabase with Improvado offers significant advantages over other methods. Improvado provides a seamless, automated solution that eliminates the need for manual data extraction, transformation, and loading. With its pre-built metrics and dimensions, Improvado allows users to quickly and easily visualize Intercom data in Metabase without the need for any coding or technical expertise.

Furthermore, Improvado is built with scalability in mind, making it an ideal choice for large enterprises looking to centralize their marketing and sales data. The platform can handle large volumes of data and offers customization options to suit the specific needs of each organization. Additionally, Improvado's high-quality customer support ensures a smooth and successful integration of Intercom and Metabase.

Summary of connection Intercom to Metabase

In summary, connecting Intercom and Metabase enables enterprises to analyze and visualize their Intercom data in a comprehensive and user-friendly platform. With Improvado, businesses can benefit from a scalable, customizable solution that automates the entire process, handling data extraction, transformation, and visualization seamlessly. Improvado's ability to process large volumes of data and centralize marketing and sales data makes it the ideal choice for large enterprises. To learn more about how Improvado can help your organization, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

Do more with

Do more with

Take your marketing reporting to new heights