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Email delivery rates, open metrics, and bounce data from Mandrill connect to your warehouse. Track email performance alongside other marketing channels in Looker.
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Improvado extracts comprehensive email metrics from Mandrill's API, including delivery rates, opens, clicks, bounces, and rejection data. The platform automatically pulls data on scheduled intervals, eliminating manual CSV downloads. Your Mandrill data flows directly into destinations like Snowflake, BigQuery, or Tableau without requiring technical setup. Real-time sync ensures your email performance dashboards stay current with the latest campaign results.
Improvado's Marketing Common Data Model standardizes Mandrill metrics alongside data from other email platforms like Mailchimp, SendGrid, and Klaviyo. This normalization enables direct comparison of delivery rates, engagement metrics, and ROI across different email services. Marketing teams can analyze the complete customer journey from email click to conversion. Cross-platform reporting reveals which email providers drive the highest engagement and revenue.
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Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.
Connect multiple data sources and analyze them as if they were a single database.
Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.
You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse
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Auditing procedure that ensures secure management of data.
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Complies with Health Insurance Portability
and Accountability Act (HIPAA)
General Data Protection Regulation (GDPR) Certified
Complies with California Consumer Privacy Act (CCPA)
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.
If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.
Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.
Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms
They are willing to go the extra mile to attend to your query and help to the best they can.
Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.
They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms
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