Connect YouTube Ads to Sisense to Eliminate Human Error

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What is YouTube Ads?

YouTube Ads is a powerful advertising platform that allows large enterprises to effectively reach their target audience through video content. By utilizing YouTube Ads, companies can increase brand awareness, drive website traffic, and generate leads. With advanced targeting options, enterprises can deliver relevant ads to the right audience, ensuring maximum return on investment and optimal campaign performance.

What is Sisense?

Sisense is an innovative Business Intelligence (BI) and data visualization platform designed for large enterprises. It enables organizations to analyze and visualize complex data sets from multiple sources, making it easier to uncover actionable insights and make data-driven decisions. Sisense simplifies the process of creating interactive dashboards, allowing users to track KPIs, identify trends, and uncover hidden patterns in their marketing data. With its powerful analytical capabilities and intuitive interface, Sisense empowers decision-makers to drive business growth and optimize marketing performance.

Connecting YouTube Ads to Sisense

Connecting YouTube Ads to Sisense can be accomplished in several ways, including:

  • Using YouTube Ads API to extract data and push it directly into Sisense
  • Utilizing a third-party ETL tool to extract, transform, and load YouTube Ads data into Sisense
  • Exporting YouTube Ads data as a CSV file and manually importing it into Sisense
  • Connecting YouTube Ads to Sisense using a pre-built data connector, such as Improvado

While each of these methods has its merits, using Improvado to connect YouTube Ads to Sisense offers a more streamlined, efficient, and reliable solution.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
Free onboarding
Free marketing stack analysis

Connecting YouTube Ads to Sisense with Improvado

Improvado is the ideal solution for connecting YouTube Ads to Sisense, as it simplifies the entire data pipeline process. By automating data extraction, transformation, and normalization, Improvado eliminates the need for manual data manipulation and ensures data consistency across all marketing platforms. With Improvado, enterprises can access a wide range of metrics and dimensions from YouTube Ads, allowing for comprehensive analysis and visualization in Sisense.

Improvado's intuitive interface and seamless integration with Sisense make it easy for users to set up and configure their data connections. In addition, Improvado offers industry-leading customer support, ensuring that any issues or challenges encountered during the integration process are quickly resolved.

Summary of connection YouTube Ads to Sisense

In summary, connecting YouTube Ads and Sisense allows enterprises to analyze and visualize their marketing data, driving data-driven decisions and optimizing campaign performance. Improvado provides a scalable, customizable solution that centralizes marketing and sales data, supports large data volumes, and offers exceptional customer support. To learn more about how Improvado can transform your YouTube Ads data analysis and visualization process, book a call with an expert today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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