Connect Sendinblue to Metabase with Zero API Maintenance

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What is Sendinblue?

Sendinblue is a powerful marketing automation platform designed to help enterprise companies streamline their email marketing, SMS marketing, and CRM efforts. By providing advanced marketing tools, Sendinblue enables businesses to create and manage personalized marketing campaigns, track customer interactions, and optimize their marketing strategies. Large enterprises benefit from Sendinblue's features, such as segmentation, automation, and analytics, which enable them to scale their marketing efforts and drive better customer engagement.

What is Metabase?

Metabase is an open-source business intelligence (BI) tool that allows enterprises to visualize and analyze their data easily. With its user-friendly interface and powerful data visualization capabilities, Metabase enables businesses to create insightful dashboards and reports without any coding or technical skills. By using Metabase, companies can improve their decision-making processes, identify trends and patterns in their data, and uncover actionable insights to drive growth and efficiency.

Connecting Sendinblue to Metabase

Connecting Sendinblue to Metabase can be achieved through several methods:

  • Using a direct API connection between Sendinblue and Metabase, which requires development resources and maintenance to ensure compatibility and data accuracy.
  • Utilizing a third-party data connector for Metabase and Sendinblue, which can ease the integration process but may come with additional costs and limitations in terms of data availability and customization.
  • Exporting data from Sendinblue to a CSV file and then importing it into Metabase, which can be time-consuming and may require manual updates to keep the data up to date.
  • Using Improvado, a comprehensive marketing analytics platform that provides a seamless way to extract and load data from Sendinblue to Metabase while offering scalability, customization, and a robust feature set for data transformation and visualization.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Sendinblue to Metabase with Improvado

When connecting Sendinblue to Metabase, Improvado is the best solution for several reasons:

  • Improvado automates the data extraction process, allowing you to focus on data analysis and visualization.
  • With Improvado, you can extract a wide range of metrics and dimensions from Sendinblue, enabling you to create custom reports and dashboards tailored to your specific needs.
  • Improvado's platform is designed to handle large volumes of data, ensuring that your marketing and sales data remains accurate and up-to-date even as your business grows.
  • Improvado offers dedicated customer support to help you resolve any issues or questions that may arise during the integration process.

Summary of connection Sendinblue to Metabase

In summary, connecting Sendinblue and Metabase is made easy with Improvado. By using Improvado's advanced marketing analytics platform, businesses can benefit from scalability, customization, high-quality customer support, and the ability to process large volumes of data. Furthermore, with Improvado, companies can centralize their marketing and sales data, enabling them to make data-driven decisions and improve their overall marketing performance. To learn more about Improvado and how it can help you connect Sendinblue to Metabase, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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