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What is Zendesk?

Zendesk is a popular customer service and engagement platform that helps enterprise companies streamline their customer support processes. By offering a comprehensive suite of tools, including ticketing, live chat, and analytics, Zendesk enables businesses to improve customer satisfaction, increase efficiency, and gain valuable insights into customer behavior. With its robust API and numerous integrations, Zendesk is a powerful solution for large organizations looking to enhance their customer support capabilities.

What is Power BI?

Power BI is a leading business intelligence (BI) and data visualization tool designed for enterprise companies. This Microsoft product allows users to analyze and visualize large volumes of data from various sources, creating interactive dashboards and reports for better decision-making. With its intuitive interface and extensive customization options, Power BI enables organizations to gain valuable insights into their data, identify trends, and drive growth. By connecting to a wide range of data sources, Power BI helps businesses make data-driven decisions in real-time.

Connecting Zendesk to Power BI

Connecting Zendesk to Power BI can be achieved through several methods:

  • Using the native Zendesk connector in Power BI: This allows you to import data from Zendesk directly into Power BI for analysis and visualization.
  • Exporting data from Zendesk in CSV format and importing it into Power BI: This method requires some data preprocessing but can be useful for smaller datasets and ad-hoc analysis.
  • Utilizing third-party connectors or custom API connections: These options offer more flexibility and customization but may require additional technical expertise to set up and maintain.
  • Connecting Zendesk to Power BI with Improvado: As an advanced marketing analytics platform, Improvado offers a complete data pipeline solution, from data extraction and transformation to data visualization. By using Improvado, you can streamline the process of connecting Zendesk to Power BI, ensuring accurate and up-to-date data sync between both platforms.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Zendesk to Power BI with Improvado

Improvado is the best solution for connecting Zendesk to Power BI for several reasons:

  • Scalability: Improvado is designed to handle large volumes of data, making it the ideal choice for enterprise companies with extensive datasets.
  • Customization: With Improvado, you can select from a wide range of metrics and dimensions to extract from Zendesk, tailoring your data analysis and visualization to your specific needs.
  • Quality customer support: Improvado provides dedicated customer support to help you troubleshoot any issues and ensure a seamless integration between Zendesk and Power BI.
  • Data centralization: By connecting Zendesk to Power BI via Improvado, you can centralize your marketing and sales data in one platform, simplifying data management and analysis.

Summary of connection Zendesk to Power BI

In summary, connecting Zendesk to Power BI is a powerful way to analyze and visualize your customer support data, driving better decision-making and customer satisfaction. Improvado offers a comprehensive solution to link Zendesk to Power BI, providing scalability, customization, high-quality customer support, and the ability to process large volumes of data. By centralizing your marketing and sales data with Improvado, you can focus on gaining valuable insights and driving growth for your enterprise. To learn more about how Improvado can help you connect Zendesk to Power BI, book a call with an expert today.

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Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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