Connect SearchMetrics to Qlik Automatically

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What is SearchMetrics?

SearchMetrics is a powerful SEO and content marketing platform designed for enterprise companies. It provides valuable insights and analytics on organic search, paid search, and social media performance. By using SearchMetrics, large organizations can optimize their online presence and increase their visibility in search engine results pages (SERPs), leading to better customer engagement, brand awareness, and revenue growth.

What is Qlik?

Qlik is a leading business intelligence (BI) and data visualization platform that helps enterprises make data-driven decisions. It offers a wide range of data analytics tools, including QlikView and Qlik Sense, which enable users to create interactive dashboards, reports, and visualizations. By leveraging Qlik's associative data engine, enterprises can uncover hidden insights, identify trends, and make better decisions to drive business growth.

Connecting SearchMetrics to Qlik

Connecting SearchMetrics to Qlik can be done in several ways:

  • Using a third-party data connector for Qlik SearchMetrics, which can help import data from SearchMetrics to Qlik and create custom dashboards.
  • Developing a custom integration with the SearchMetrics API to extract data from SearchMetrics to Qlik, allowing for more control and flexibility.
  • Utilizing Qlik's built-in data connectors, such as Qlik Web Connectors, to load data from SearchMetrics to Qlik through REST API calls.
  • Exporting SearchMetrics data to CSV or Excel files, then importing them into Qlik for manual data analysis and visualization.
  • Automating the data synchronization process with a data integration tool, such as Improvado, to sync SearchMetrics with Qlik effortlessly and effectively.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
Free onboarding
Free marketing stack analysis

Connecting SearchMetrics to Qlik with Improvado

Connecting SearchMetrics to Qlik with Improvado is the best solution for several reasons:

Improvado is an advanced marketing analytics platform that simplifies the data extraction, transformation, and visualization process. It comes with a pre-built SearchMetrics Qlik connector, which allows users to import data from SearchMetrics to Qlik effortlessly without any coding or API knowledge.

Improvado's data connector for Qlik supports a wide range of metrics and dimensions, providing a comprehensive data dictionary that can be automatically extracted from SearchMetrics. The platform is highly customizable, enabling users to create tailored reports and dashboards that meet specific business needs.

Moreover, Improvado offers robust scalability, allowing enterprises to process large volumes of data without any performance issues. Its centralized data management system ensures that all marketing and sales data are easily accessible and up-to-date, helping businesses make informed decisions.

Lastly, Improvado's exceptional customer support ensures that users receive timely assistance and guidance throughout the entire data integration process.

Summary of connection SearchMetrics to Qlik

In summary, connecting SearchMetrics and Qlik is crucial for enterprise companies looking to optimize their marketing efforts and make data-driven decisions. Improvado offers the best solution, with its scalable, customizable, and user-friendly platform that can handle large volumes of data and centralize marketing and sales data. Its pre-built SearchMetrics Qlik connector, comprehensive data dictionary, and high-quality customer support make it the ideal choice for enterprises seeking to visualize SearchMetrics data in Qlik. To learn more about how Improvado can help your organization, don't hesitate to book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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