Connect Google Ecommerce to Qlik Automatically

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What is Google Ecommerce?

Google Ecommerce is a powerful tool for enterprise companies, allowing them to track and analyze online sales performance. By leveraging detailed transaction data, businesses can gain valuable insights into customer behavior, optimize marketing campaigns, and boost revenue. Google Ecommerce provides a comprehensive view of how online customers interact with products, enabling organizations to make data-driven decisions and improve overall performance.

What is Qlik?

Qlik is a leading Business Intelligence (BI) and data visualization platform, trusted by enterprise companies worldwide. Qlik enables organizations to explore, manage, and analyze large volumes of data, transforming raw information into actionable insights. With its user-friendly interface and powerful analytics capabilities, Qlik helps businesses to identify trends, spot opportunities, and make informed decisions. By utilizing Qlik, enterprise companies can streamline their data analysis process, improve efficiency, and drive growth.

Connecting Google Ecommerce to Qlik

Connecting Google Ecommerce to Qlik involves several steps, including:

  • Extracting data from Google Ecommerce: Export your transaction data in a compatible format, such as CSV, JSON, or XML.
  • Preparing the data: Cleanse, transform, and normalize the data to ensure compatibility with Qlik.
  • Loading the data into Qlik: Import the prepared data into Qlik, either manually or through an automated process, such as using a data extraction and load tool.
  • Creating visualizations: Use Qlik's built-in tools to create interactive dashboards and visualizations based on the imported Google Ecommerce data.
  • Updating data: Regularly refresh the data connection to ensure that your Qlik dashboard remains up-to-date with the latest Google Ecommerce data.
  • Considering using Improvado instead: For a more streamlined, efficient, and scalable solution, consider connecting Google Ecommerce to Qlik with Improvado, an advanced marketing analytics platform.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Google Ecommerce to Qlik with Improvado

Improvado is the best solution for connecting Google Ecommerce to Qlik, offering several advantages over manual or alternative methods. Improvado's platform covers the entire data pipeline, from extraction to visualization, ensuring a seamless integration between Google Ecommerce and Qlik. With Improvado, you can automatically extract an extensive range of metrics and dimensions from Google Ecommerce, without the need for manual intervention or complex coding. The platform also provides advanced data transformation and normalization capabilities, enabling you to easily integrate and analyze your Google Ecommerce data within Qlik.

Furthermore, Improvado offers unparalleled scalability and customization options, allowing you to adapt the solution to your unique business needs. Its dedicated customer support team ensures that you receive the assistance you need to make the most of your Google Ecommerce and Qlik integration. By choosing Improvado, you can centralize your marketing and sales data, improve data quality, and gain valuable insights that drive informed decision-making and business growth.

Summary of connection Google Ecommerce to Qlik

In summary, connecting Google Ecommerce to Qlik is a powerful way to visualize and analyze your online sales data, enabling you to make data-driven decisions and optimize your marketing efforts. Improvado offers the best solution for this integration, providing a seamless, scalable, and customizable platform that covers the entire data pipeline from extraction to visualization. With its high-quality customer support and ability to process large volumes of data, Improvado ensures that your Google Ecommerce data is accurately and efficiently integrated with Qlik. To learn more about how Improvado can help you unlock the full potential of your Google Ecommerce and Qlik integration, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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