How to Connect Criteo to Qlik

Streamline Criteo workflows with Qlik

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What is Criteo?

Criteo is a leading advertising technology platform that specializes in personalized retargeting and performance marketing solutions for enterprise companies. By leveraging artificial intelligence and machine learning, Criteo helps businesses deliver relevant and engaging ads to consumers, driving higher conversion rates and increased revenue. Businesses can benefit from using Criteo to optimize their marketing campaigns, reach new customers, and maximize their return on investment.

What is Qlik?

Qlik is a powerful business intelligence (BI) and data visualization platform that enables enterprise companies to analyze and visualize their data, uncovering valuable insights and driving informed decision-making. With its intuitive drag-and-drop interface, Qlik allows users to create interactive dashboards, explore data relationships, and perform advanced analytics without the need for extensive technical expertise. By using Qlik, businesses can gain a deeper understanding of their data, identify trends and patterns, and make data-driven decisions to stay ahead of the competition.

How to connect Criteo to Qlik?

Linking Qlik with Criteo simplifies your data management by removing the need for manual intervention. Follow these steps to achieve a seamless connection between the two:

  • Establish API credentials and grant necessary data permissions
  • Define rules for data mapping and transformation
  • Automate data refresh cycles with scheduled syncs
  • Track data accuracy and system performance continuously
  • Develop tailored dashboards and detailed reports

By merging these systems, you gain instant access to analytics, minimize manual tasks, and unify insights across your entire data ecosystem.

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How does Improvado connect Criteo to Qlik?

Improvado removes the hassle of linking Criteo and Qlik by offering a fully code-free platform that absorbs all the technical burdens. Here’s what you’ll get with Improvado:

  • Ready-to-use connectors that instantly align your data fields
  • Continuous, live updates with built-in monitoring
  • Automated cleansing, transformation, and validation routines
  • Robust security measures and strict compliance standards
  • Round-the-clock assistance and upkeep

With Improvado, there’s no need to hire developers or write custom scripts. You’ll compress integration timelines from several weeks down to mere days, all while maintaining a seamless, dependable stream of data.

What are the benefits of connecting Criteo and Qlik?

Integrating Criteo with Qlik delivers substantial advantages and boosts operational efficiency. Key outcomes include:

  • Achieving insights up to five times quicker thanks to consolidated data sources
  • Cutting data preparation efforts by 90%
  • Enhancing analytical output by two to three times
  • Slashing manual reporting tasks by 75%

Organizations typically realize returns in just 60 to 90 days, driven by a 90% drop in IT support requests and a two to threefold surge in analytical effectiveness.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.

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