Connect Yandex to Qlik for Unbiased Marketing Insights

Accelerate marketing data ops: reduce time to insights with Improvado.

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What is Yandex?

Yandex is a leading multinational technology company that specializes in search engines, online advertising, and other internet-related services. With a prominent presence in Russia and several other countries, Yandex offers enterprise companies a wide range of digital marketing solutions, such as search advertising, display advertising, and mobile advertising. These solutions provide valuable insights and data that can help drive growth and improve marketing strategies.

What is Qlik?

Qlik is a powerful data analytics and business intelligence (BI) platform designed to help enterprise companies make better data-driven decisions. By offering a suite of data visualization, reporting, and dashboard tools, Qlik enables users to gain valuable insights from large volumes of data. The platform supports a wide range of data sources and integrates seamlessly with popular enterprise applications, making it an ideal choice for businesses looking to improve their data analysis capabilities and drive better decision-making across the organization.

Connecting Yandex to Qlik

Connecting Yandex to Qlik can be achieved in several ways, such as:

  • Using the Qlik Web Connectors package, which offers a pre-built connector for Yandex Metrica and Yandex Direct, allowing users to easily import data into Qlik for visualization and analysis.
  • Creating a custom data connector using Qlik's open APIs, which requires programming knowledge and expertise in both Yandex and Qlik platforms.
  • Exporting Yandex data as a CSV or Excel file and then importing it into Qlik manually. This method may be time-consuming and require regular updates to ensure data accuracy.
  • Utilizing third-party data integration tools to create a seamless connection between Yandex and Qlik, enabling real-time data synchronization and reducing manual efforts.
  • Choosing Improvado as a one-stop solution for connecting Yandex to Qlik. Improvado offers advanced data extraction and load capabilities, eliminating the need for custom development and manual data imports.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Yandex to Qlik with Improvado

Improvado is the ideal solution for connecting Yandex to Qlik, as it provides a comprehensive and easy-to-use platform for data extraction, transformation, and visualization. With Improvado, users can automatically extract a wide range of metrics and dimensions from Yandex, without the need for custom development or manual data imports. The platform also supports data normalization, making it easy to integrate Yandex data with other marketing and sales data sources.

Furthermore, Improvado offers a high level of customization, allowing users to tailor the data extraction process to their specific needs. This flexibility ensures that users have access to the most relevant and valuable insights from their Yandex data, enabling them to make more informed decisions and drive better outcomes.

Summary of connection Yandex to Qlik

In summary, connecting Yandex and Qlik with Improvado offers a seamless and efficient way to analyze and visualize Yandex data within the Qlik platform. By leveraging Improvado's advanced data extraction and transformation capabilities, enterprise companies can centralize their marketing and sales data, allowing them to gain valuable insights and make better data-driven decisions. Key benefits of the Improvado solution include scalability, customization, high-quality customer support, the ability to process large volumes of data, and seamless integration with popular BI and visualization tools like Qlik. To learn more about how Improvado can help your organization connect Yandex and Qlik, book a call with our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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