Connect Dotdigital to Qlik to Make Data-Driven Decisions

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What is Dotdigital?

Dotdigital is a leading marketing automation platform that helps enterprise companies streamline their email marketing, SMS, and social media campaigns. By leveraging Dotdigital's powerful segmentation, targeting, and personalization capabilities, businesses can create highly effective marketing strategies that drive engagement, conversions, and customer loyalty. With its robust API and integration options, Dotdigital can easily connect with other marketing tools and data sources to provide a comprehensive view of marketing performance.

What is Qlik?

Qlik is a renowned business intelligence and data analytics platform that enables enterprise companies to visualize and explore their data to make informed decisions. By offering advanced data visualization capabilities, Qlik empowers users to create interactive dashboards and reports that provide valuable insights into business performance. With its extensive library of connectors and integrations, Qlik can connect with a wide range of data sources, including marketing platforms like Dotdigital, to provide a holistic view of marketing and sales data.

Connecting Dotdigital to Qlik

Connecting Dotdigital to Qlik can be achieved through several methods, including:

  • Using Dotdigital's native API to extract data and import it into Qlik, which may require custom development and maintenance.
  • Utilizing a third-party data connector for Qlik Dotdigital integration to synchronize data between the platforms.
  • Employing a custom-built solution to extract data from Dotdigital to Qlik, which may be time-consuming and resource-intensive.
  • Opting for the Improvado data connector, a comprehensive and scalable solution that simplifies the data extraction and import process, allowing you to focus on analyzing and visualizing your marketing data in Qlik.Learn more about Improvado's data extraction capabilities here.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
Free onboarding
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Connecting Dotdigital to Qlik with Improvado

Improvado is the ideal solution for connecting Dotdigital to Qlik, as it offers numerous advantages over other integration methods. With Improvado, you can easily extract and load data from Dotdigital to Qlik without the need for custom development or complex configurations. The platform provides a wide range of metrics and dimensions that can be automatically extracted from Dotdigital and imported into Qlik for in-depth analysis and visualization.

Moreover, Improvado is built to handle large volumes of data and offers a scalable solution that grows with your business. It is also highly customizable, allowing you to tailor the data extraction process to your specific needs. Additionally, Improvado is known for its exceptional customer support, ensuring that you receive prompt and effective assistance whenever needed.

Summary of connection Dotdigital to Qlik

In summary, connecting Dotdigital and Qlik is made easy and efficient with Improvado. The platform offers a scalable, customizable, and comprehensive solution for extracting and loading marketing data from Dotdigital to Qlik. With its ability to process large volumes of data and centralize marketing and sales data, enterprises can unlock valuable insights to drive business growth. By choosing Improvado, you also benefit from high-quality customer support and a seamless integration experience.To learn more, book a call with an expert today.

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Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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