Connect Snapchat Ads to Qlik with Zero API Maintenance

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What is Snapchat Ads?

Snapchat Ads is a powerful advertising platform that allows enterprise companies to reach their target audience through engaging formats like Snap Ads, Filters, and Lenses. With over 249 million daily active users, Snapchat Ads provide a unique opportunity for businesses to increase brand awareness, drive website traffic, and generate leads. By leveraging the platform's advanced targeting capabilities, companies can deliver personalized and relevant content to the right users, resulting in higher engagement and better ROI.

What is Qlik?

Qlik is a renowned business intelligence (BI) and data visualization platform, empowering enterprise organizations to make data-driven decisions. By offering a suite of analytics tools and intuitive drag-and-drop visualizations, Qlik enables users to explore complex data sets, uncover hidden insights, and make informed decisions. Additionally, Qlik's associative engine connects data from multiple sources, providing a comprehensive view of the business landscape. With Qlik, enterprises can benefit from enhanced collaboration, streamlined workflows, and improved decision-making processes.

Connecting Snapchat Ads to Qlik

Connecting Snapchat Ads to Qlik involves several steps, including:

  • Exporting data from Snapchat Ads: Download your ad campaign data as a CSV or Excel file, including metrics such as impressions, clicks, and conversions.
  • Preparing data for import: Clean and format your Snapchat Ads data to ensure compatibility with Qlik's data structure.
  • Importing data into Qlik: Upload your Snapchat Ads data into Qlik, either manually or through a data connector for Qlik Snapchat Ads.
  • Creating visualizations: Design custom visualizations to analyze and display your Snapchat Ads data within Qlik.
  • Scheduling data updates: Automate the data import process to keep your Qlik visualizations up to date with the latest Snapchat Ads data.
  • Using Improvado: Instead of manually connecting Snapchat Ads to Qlik, consider using Improvado to automate the entire process, from data extraction to visualization.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Snapchat Ads to Qlik with Improvado

Improvado is the best solution for connecting Snapchat Ads to Qlik, offering a seamless and automated integration between the two platforms. With Improvado's data connector for Qlik Snapchat Ads, users can easily import, transform, and visualize Snapchat Ads data without any coding or manual data manipulation. This eliminates the need for time-consuming data preparation and enables marketers to focus on analyzing and optimizing their ad campaigns.

Moreover, Improvado provides a comprehensive list of metrics and dimensions that can be automatically extracted from Snapchat Ads, ensuring a thorough analysis of ad performance. With Improvado, businesses can centralize their marketing and sales data, making it easier to identify trends, monitor campaign performance, and make data-driven decisions.

Summary of connection Snapchat Ads to Qlik

In summary, connecting Snapchat Ads to Qlik enables enterprises to visualize and analyze their advertising data, leading to improved decision-making and enhanced ROI. By utilizing Improvado's data connector for Qlik Snapchat Ads, businesses can effortlessly integrate their Snapchat Ads data into Qlik, eliminating the need for manual data processing and enabling a more efficient workflow. Improvado offers scalable, customizable solutions with high-quality customer support, ensuring seamless integration for large volumes of data. To learn more about Improvado's solutions and how they can benefit your enterprise, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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