Connect Emarsys to Qlik for Unbiased Marketing Insights

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What is Emarsys?

Emarsys is a leading marketing automation platform that helps enterprise companies streamline their marketing efforts. It provides powerful tools for creating personalized, targeted campaigns across multiple channels, helping businesses improve their customer engagement and drive revenue growth. Emarsys enables enterprise companies to harness the power of data-driven marketing, allowing them to make informed decisions and better understand their customers' behavior.

What is Qlik?

Qlik is a renowned business intelligence and data visualization platform that helps enterprise companies gain valuable insights from their data. It offers a wide range of powerful tools for creating interactive reports, dashboards, and data visualizations that can be shared across teams and departments. By utilizing Qlik, large enterprises can make better-informed decisions, identify trends, and uncover hidden opportunities to drive growth and improve efficiency.

Connecting Emarsys to Qlik

Connecting Emarsys to Qlik can be done in several ways, such as:

  • Manually exporting data from Emarsys and importing it into Qlik. This method can be time-consuming, as you have to handle data extraction, transformation, and normalization processes yourself.
  • Using a third-party data connector tool to sync data between Emarsys and Qlik. This option simplifies the process but may require additional configuration and maintenance.
  • Building a custom integration between Emarsys and Qlik using APIs. This approach requires technical expertise and can be complex to implement and maintain.
  • Choosing Improvado's full-featured data pipeline solution to seamlessly extract and load data from Emarsys to Qlik, automating the entire process and ensuring data consistency and accuracy.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Emarsys to Qlik with Improvado

Improvado is the best solution for connecting Emarsys to Qlik for several reasons. First, it offers a seamless data extraction and transformation process, handling all the complexities of data normalization and ensuring that your data is ready for analysis in Qlik. With metrics and dimensions automatically extracted from Emarsys, you can focus on analyzing and visualizing your data rather than worrying about the technicalities of data integration.

Additionally, Improvado allows you to customize your data connections, ensuring that you get the exact data you need without unnecessary clutter. It also scales with your business, effortlessly handling large volumes of data and accommodating your growing needs. Lastly, Improvado's dedicated customer support team is available to assist you with any questions or issues that may arise during the integration process.

Summary of connection Emarsys to Qlik

In summary, connecting Emarsys and Qlik can provide enterprise companies with valuable insights and data-driven decision-making capabilities. Improvado’s advanced marketing analytics platform simplifies the process of connecting these two powerful tools, delivering a scalable, customizable solution that can handle large volumes of data. With Improvado's centralized marketing and sales data, you can focus on analyzing and visualizing your data, while the platform takes care of the complexities of data extraction, transformation, and normalization. Furthermore, Improvado's high-quality customer support ensures any issues are swiftly resolved. To learn more about how Improvado can help you connect Emarsys to Qlik, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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