Improvado
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Salesforce Marketing Cloud
Snowflake
Connections

Connect Salesforce Marketing Cloud to Snowflake without coding

Extract your data from Salesforce Marketing Cloud and automatically load it to a Snowflake data warehouse. Reduce manual reporting time by 90%

  • Connects in minutes — no code
  • 1000+ source platforms
  • SOC 2 + HIPAA compliant
Why Improvado

Fully Managed Data Pipelines for Marketing Teams

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Centralize your Salesforce Marketing Cloud Data with Snowflake

Centralize your Salesforce Marketing Cloud data in Snowflake to eliminate data silos and create a single source of truth. By consolidating all your marketing data in one place, you can reduce data inconsistencies by 99% and cut weekly reconciliation time from 8 hours to just 30 minutes.

This unified approach enables cross-departmental collaboration, with 85%+ integration across teams. Your marketing, sales, and analytics teams can now work with the same data, ensuring everyone is aligned and making decisions based on accurate, up-to-date information.

Automate cross-channel data normalization

Every platform uses different words to describe its metrics. What one platform calls "impressions" another calls "imps" and another calls "views." This is a major hassle for marketers who want to combine and analyze the data they've gathered from multiple platforms. With Improvado, you get analysis-ready data with unified naming across all platforms — so you can get answers faster and uncover more valuable insights.

Transform your data without SQL skills

Use Improvado's data transformation tool to perform a variety of tasks, from simple to complex data transformations, based on your business' needs.

Simply connect Salesforce Marketing Cloud to Improvado and start building data pipelines faster – no coding required. Anyone familiar with Excel has the skills to build scalable data pipelines in Snowflake.

Supercharge your marketing team with automated reports

Streamline your analysis of key performance indicators from Salesforce Marketing Cloud with automated data processing and real-time insights. Track essential metrics like CPC, CPO, ROI, DR, and LTV with 99% accuracy and transparency.

Everything related to your key business indicators is conveniently collected in one place, giving you complete control over your analysis. You'll always know where, when, and what to do with your marketing data, enabling faster optimization and better campaign performance.

Asset backup

Save Salesforce Marketing Cloud creatives into Snowflake

Control what creatives are being run or monitor them on your dashboard. Streaming active creatives directly to your warehouse opens up new opportunities to increase your marketing efficacy and keep a historical record of every asset that's gone live.

Customer experience

More than software

Take advantage of our Solution Engineering team to help you automate your entire marketing pipeline. You're not only getting access to the most advanced and innovative marketer-focused reporting software but also unparalleled customer experience.

  • Reliable support

    We typically fulfill requests within 24 hours.

  • An easy-to-use solution

    Our software is suitable for all experience levels.

  • Inexhaustible dashboard choices

    Create practically any kind of digital marketing dashboard you want.

  • Custom problem-solving

    We'll help you push your data to any unsupported visualization platform.

Do more with

Salesforce Marketing Cloud

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Salesforce Marketing Cloud is a marketing platform that enables personalized customer engagement. It provides features such as email marketing, automation, data management, and analytics for targeted campaigns and customer journey orchestration.

Do more with

Snowflake

Contact us

Snowflake is a cloud-based data warehouse platform that enables scalable data storage and analytics. It offers features like data sharing, automatic scaling, and support for diverse data types for efficient querying and business intelligence.

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Take your marketing reporting to new heights

Connect Salesforce Marketing Cloud to Snowflake via Improvado and turn fragmented data into measurable growth.

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