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Maximize campaign results with unified data from Google Ads and HubSpot integration for smarter marketing decisions.
Integrate Google Ads and Hubspot into Improvado in minutes, not hours.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
Google Ads is an online advertising platform that enables businesses to create and manage pay-per-click (PPC) campaigns across Google Search, YouTube, and partner sites. Key features include keyword targeting, audience segmentation, and automated bidding strategies that adjust in real time based on campaign performance. For example, advertisers can use location targeting combined with device-specific bids to optimize their reach efficiently.
Despite its capabilities, 89% of marketers say inconsistent data causes misalignment in campaign analysis and decision-making. Integrating Google Ads with Improvado addresses this challenge by consolidating disparate data sources, which increases analytical productivity by 2-3×. This integration supports more accurate attribution modeling and streamlined reporting, essential for data-driven marketing strategies.
HubSpot is an all-in-one inbound marketing, sales, and customer service platform designed to help businesses attract, engage, and delight customers. Its tools streamline campaign management and automate routine tasks, enabling teams to focus on growth and improving customer relationships.
By centralizing data and providing detailed analytics, HubSpot enhances decision-making and boosts team efficiency. Integrating with Improvado eliminates 99% of discrepancies, ensuring data accuracy for reliable reporting and smarter business strategies.
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This Google Ads + HubSpot dashboard offers a consolidated view of your marketing efforts, streamlining data from both platforms into one interface. It reduces procurement complexity by 85%, simplifying vendor management and budget tracking. Users can monitor ad performance metrics alongside lead generation stats, enabling timely adjustments. The dashboard also allows custom report creation to focus on key KPIs and integrates real-time updates for accurate decision-making.
To integrate Google Ads with HubSpot, connect your Google Ads account within HubSpot's Ads dashboard and authorize access. For advanced data syncing, tools like Improvado can streamline the process by automating data imports and unifying metrics.
Linking Google Ads to HubSpot allows tracking ad performance alongside lead data, enabling better ROI analysis. Additionally, platforms like Improvado enhance insights by consolidating marketing data from multiple sources.
Data sync frequency varies but typically updates occur daily to reflect recent ad interactions. Using Improvado can increase sync frequency and customize data pulls for real-time reporting needs.
Yes, HubSpot captures conversions from Google Ads by linking ad clicks to contact records. Improvado further refines this tracking by aggregating conversion data with other marketing channels for comprehensive analysis.
No coding is required for the basic integration as HubSpot provides a user-friendly setup wizard. However, for complex data manipulation
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