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Streamline Your Workflow with Unified Data Between Jira Software and HubSpot for Better Collaboration
Sync Jira Software and Hubspot with Improvado through our simple setup.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
Jira Software, developed by Atlassian, is a robust project management and issue tracking platform tailored for software development teams. It offers customizable workflows, real-time reporting, and agile boards that support Scrum and Kanban methodologies. For example, its advanced issue tracking enables teams to categorize and prioritize bugs, tasks, and user stories efficiently, ensuring streamlined sprint planning and execution.
In marketing analytics, where 64% of marketers lack tools to measure true ROI, Jira’s integration capabilities become crucial. Connecting Jira with platforms like Improvado increases analytical productivity by 2-3×, automating data aggregation and enhancing visibility into project outcomes. This synergy allows teams to correlate development efforts with marketing performance, driving more informed decision-making.
HubSpot is an all-in-one inbound marketing, sales, and customer service platform designed to help businesses attract, engage, and delight customers. Its tools streamline lead management, automate marketing campaigns, and provide detailed analytics to improve decision-making and boost revenue growth.
By integrating customer data and communication in one place, companies can enhance team collaboration and deliver personalized experiences. The HubSpot platform also connects with Improvado, which aggregates data from 500+ sources, ensuring comprehensive insights for smarter business strategies.
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The Jira Software + Hubspot dashboard offers a centralized view of project progress and customer interactions. It integrates key metrics from both platforms, enabling teams to track development tasks alongside sales activity. This setup cuts audit prep time by 60% by consolidating data into a single interface.
To integrate Jira Software with HubSpot, you typically connect both platforms via API keys or native connectors, then configure triggers for syncing issues and contacts. Improvado can streamline this process by automating data flows without manual coding.
Integration improves collaboration by linking customer interactions in HubSpot directly to development tasks in Jira, enabling teams to prioritize issues based on real-time customer data. Improvado enhances this by consolidating metrics for unified reporting.
Commonly synced data includes Jira issues, statuses, comments, and HubSpot contacts, deals, and tickets. Improvado supports syncing these data points efficiently to maintain up-to-date records across platforms.
Yes, the integration can be tailored to specific workflows, such as custom issue types or deal stages. Improvado offers flexible data mapping options that help align integration with unique business requirements.
Definitely; it bridges the gap between development and
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